#723AC0#723AC0

#723AC0 is a mid, vivid violet. Relative luminance 0.104; OKLCH L 49.3% C 0.197 H 297.8°. Best body text is #FFFFFF at 6.81:1 contrast (WCAG AA passes).

Color values

HEX	#723AC0
RGB	rgb(114, 58, 192)
HSL	hsl(265, 54%, 49%)
HSV	hsv(265, 70%, 75%)
CMYK	cmyk(40.6%, 69.8%, 0%, 24.7%)
CIE-LAB	lab(38.57, 51.74, -61.16)
CIE-LCH	lch(38.57, 80.11, 310.23°)
OKLab	oklab(49.33% 0.0922 -0.1747)
OKLCH	oklch(49.33% 0.197 297.8)
XYZ	xyz(17.9645, 10.4090, 50.9216)
Luminance	0.1041 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723AC0 #88C03A

analogous

#3A45C0 #723AC0 #B53AC0

triadic

#723AC0 #C0723A #3AC072

tetradic

#723AC0 #C03A45 #88C03A #3AC0B5

square

#723AC0 #C03A45 #88C03A #3AC0B5

split-complementary

#723AC0 #C0B53A #45C03A

monochromatic

#3A1E62 #562C91 #723AC0 #9366D1 #B495DF

Accessibility & contrast

On white

6.81

#723AC0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.08

#723AC0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723AC0

6.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723AC0	#FFFFFF	#000000	##FFFFFF
##723AC0	1.00	6.81	3.08	6.81
#FFFFFF	6.81	1.00	21.00	1.00
#000000	3.08	21.00	1.00	21.00
##FFFFFF	6.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BC4

Deuteranopia (green-blind)

#0059BD

Tritanopia (blue-blind)

#5F5B79

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #723ac0;
/* rgb */ color: rgb(114, 58, 192);
/* oklch */ color: oklch(49.3% 0.197 297.8);

Tailwind

colors: {
  custom: {
    50: '#a175d4',
    500: '#723ac0',
    950: '#000000',
  },
}

SCSS

$custom: #723ac0;
$custom-light: #a175d4;
$custom-dark: #000000;

JSON

{
  "hex": "#723ac0",
  "rgb": {
    "r": 114,
    "g": 58,
    "b": 192
  },
  "hsl": {
    "h": 265.075,
    "s": 53.6,
    "l": 49.02
  },
  "oklch": {
    "l": 0.49328,
    "c": 0.19749,
    "h": 297.8
  },
  "luminance": 0.10409
}

Semantic roles & 50–950 ramp

primary

#723AC0

secondary

#B0CA8B

accent

#DD4BA0

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100814

muted

#7F7B83

Preview Lab

Preview with #723AC0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →