#723ABA#723ABA

#723ABA is a mid, vivid violet. Relative luminance 0.101; OKLCH L 48.9% C 0.191 H 299.2°. Best body text is #FFFFFF at 6.93:1 contrast (WCAG AA passes).

Color values

HEX	#723ABA
RGB	rgb(114, 58, 186)
HSL	hsl(266, 52%, 48%)
HSV	hsv(266, 69%, 73%)
CMYK	cmyk(38.7%, 68.8%, 0%, 27.1%)
CIE-LAB	lab(38.11, 50.21, -58.39)
CIE-LCH	lch(38.11, 77.01, 310.69°)
OKLab	oklab(48.86% 0.0931 -0.1665)
OKLCH	oklch(48.86% 0.191 299.2)
XYZ	xyz(17.3132, 10.1485, 47.4916)
Luminance	0.1015 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723ABA #82BA3A

analogous

#3A42BA #723ABA #B23ABA

triadic

#723ABA #BA723A #3ABA72

tetradic

#723ABA #BA3A42 #82BA3A #3ABAB2

square

#723ABA #BA3A42 #82BA3A #3ABAB2

split-complementary

#723ABA #BAB23A #42BA3A

monochromatic

#391D5D #552B8B #723ABA #9263CE #B292DD

Accessibility & contrast

On white

6.93

#723ABA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.03

#723ABA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723ABA

6.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723ABA	#FFFFFF	#000000	##FFFFFF
##723ABA	1.00	6.93	3.03	6.93
#FFFFFF	6.93	1.00	21.00	1.00
#000000	3.03	21.00	1.00	21.00
##FFFFFF	6.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005ABE

Deuteranopia (green-blind)

#0059B7

Tritanopia (blue-blind)

#615875

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #723aba;
/* rgb */ color: rgb(114, 58, 186);
/* oklch */ color: oklch(48.9% 0.191 299.2);

Tailwind

colors: {
  custom: {
    50: '#a074d0',
    500: '#723aba',
    950: '#000000',
  },
}

SCSS

$custom: #723aba;
$custom-light: #a074d0;
$custom-dark: #000000;

JSON

{
  "hex": "#723aba",
  "rgb": {
    "r": 114,
    "g": 58,
    "b": 186
  },
  "hsl": {
    "h": 266.25,
    "s": 52.459,
    "l": 47.843
  },
  "oklch": {
    "l": 0.48856,
    "c": 0.19079,
    "h": 299.2
  },
  "luminance": 0.10149
}

Semantic roles & 50–950 ramp

primary

#723ABA

secondary

#ACC888

accent

#DC4C9D

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0814

muted

#7F7B82

Preview Lab

Preview with #723ABA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →