#723A4E#723A4E

#723A4E is a dark, moderate pink. Relative luminance 0.072; OKLCH L 42.6% C 0.082 H 358.5°. Best body text is #FFFFFF at 8.64:1 contrast (WCAG AA passes).

Color values

HEX	#723A4E
RGB	rgb(114, 58, 78)
HSL	hsl(339, 33%, 34%)
HSV	hsv(339, 49%, 45%)
CMYK	cmyk(0%, 49.1%, 31.6%, 55.3%)
CIE-LAB	lab(32.16, 27.11, -0.98)
CIE-LCH	lch(32.16, 27.13, 357.93°)
OKLab	oklab(42.58% 0.0821 -0.0022)
OKLCH	oklch(42.58% 0.082 358.5)
XYZ	xyz(9.8280, 7.1544, 8.0696)
Luminance	0.0715 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723A4E #3A725E

analogous

#723A6A #723A4E #72423A

triadic

#723A4E #4E723A #3A4E72

tetradic

#723A4E #6A723A #3A725E #423A72

square

#723A4E #6A723A #3A725E #423A72

split-complementary

#723A4E #3A7242 #3A6A72

monochromatic

#211116 #492532 #723A4E #9B4F6A #B67089

Accessibility & contrast

On white

8.64

#723A4E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.43

#723A4E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723A4E

8.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723A4E	#FFFFFF	#000000	##FFFFFF
##723A4E	1.00	8.64	2.43	8.64
#FFFFFF	8.64	1.00	21.00	1.00
#000000	2.43	21.00	1.00	21.00
##FFFFFF	8.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#42454F

Deuteranopia (green-blind)

#504F4D

Tritanopia (blue-blind)

#7A3641

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #723a4e;
/* rgb */ color: rgb(114, 58, 78);
/* oklch */ color: oklch(42.6% 0.082 358.5);

Tailwind

colors: {
  custom: {
    50: '#9c727f',
    500: '#723a4e',
    950: '#000000',
  },
}

SCSS

$custom: #723a4e;
$custom-light: #9c727f;
$custom-dark: #000000;

JSON

{
  "hex": "#723a4e",
  "rgb": {
    "r": 114,
    "g": 58,
    "b": 78
  },
  "hsl": {
    "h": 338.571,
    "s": 32.558,
    "l": 33.725
  },
  "oklch": {
    "l": 0.42577,
    "c": 0.08216,
    "h": 358.5
  },
  "luminance": 0.07154
}

Semantic roles & 50–950 ramp

primary

#723A4E

secondary

#68A08C

accent

#C9A35F

background

#F9F6F7

surface

#F2ECEE

border

#CCC7C9

text

#0E080A

muted

#7E7B7C

Preview Lab

Preview with #723A4E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →