#723948#723948

#723948 is a dark, moderate pink. Relative luminance 0.070; OKLCH L 42.2% C 0.082 H 4.4°. Best body text is #FFFFFF at 8.77:1 contrast (WCAG AA passes).

Color values

HEX	#723948
RGB	rgb(114, 57, 72)
HSL	hsl(344, 33%, 34%)
HSV	hsv(344, 50%, 45%)
CMYK	cmyk(0%, 50%, 36.8%, 55.3%)
CIE-LAB	lab(31.74, 26.84, 2.31)
CIE-LCH	lch(31.74, 26.94, 4.91°)
OKLab	oklab(42.21% 0.0815 0.0063)
OKLCH	oklch(42.21% 0.082 4.4)
XYZ	xyz(9.5727, 6.9724, 6.9713)
Luminance	0.0697 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723948 #397263

analogous

#723964 #723948 #724639

triadic

#723948 #487239 #394872

tetradic

#723948 #647239 #397263 #463972

square

#723948 #647239 #397263 #463972

split-complementary

#723948 #397246 #396472

monochromatic

#201014 #49252E #723948 #9B4D62 #B76F82

Accessibility & contrast

On white

8.77

#723948 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.39

#723948 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723948

8.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723948	#FFFFFF	#000000	##FFFFFF
##723948	1.00	8.77	2.39	8.77
#FFFFFF	8.77	1.00	21.00	1.00
#000000	2.39	21.00	1.00	21.00
##FFFFFF	8.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#434448

Deuteranopia (green-blind)

#514F47

Tritanopia (blue-blind)

#7B343E

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #723948;
/* rgb */ color: rgb(114, 57, 72);
/* oklch */ color: oklch(42.2% 0.082 4.4);

Tailwind

colors: {
  custom: {
    50: '#9d717a',
    500: '#723948',
    950: '#000000',
  },
}

SCSS

$custom: #723948;
$custom-light: #9d717a;
$custom-dark: #000000;

JSON

{
  "hex": "#723948",
  "rgb": {
    "r": 114,
    "g": 57,
    "b": 72
  },
  "hsl": {
    "h": 344.211,
    "s": 33.333,
    "l": 33.529
  },
  "oklch": {
    "l": 0.42205,
    "c": 0.08174,
    "h": 4.4
  },
  "luminance": 0.06972
}

Semantic roles & 50–950 ramp

primary

#723948

secondary

#67A091

accent

#C9AD5E

background

#F9F6F7

surface

#F2ECED

border

#CCC7C8

text

#0E0809

muted

#7E7B7B

Preview Lab

Preview with #723948

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →