#72379C#72379C

#72379C is a mid, vivid violet. Relative luminance 0.087; OKLCH L 46.2% C 0.161 H 308.2°. Best body text is #FFFFFF at 7.66:1 contrast (WCAG AA passes).

Color values

HEX	#72379C
RGB	rgb(114, 55, 156)
HSL	hsl(275, 48%, 41%)
HSV	hsv(275, 65%, 61%)
CMYK	cmyk(26.9%, 64.7%, 0%, 38.8%)
CIE-LAB	lab(35.42, 44.32, -44.83)
CIE-LCH	lch(35.42, 63.04, 314.67°)
OKLab	oklab(46.25% 0.0997 -0.1267)
OKLCH	oklch(46.25% 0.161 308.2)
XYZ	xyz(14.3051, 8.7103, 32.3737)
Luminance	0.0871 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72379C #619C37

analogous

#40379C #72379C #9C3794

triadic

#72379C #9C7237 #379C72

tetradic

#72379C #9C4037 #619C37 #37949C

square

#72379C #9C4037 #619C37 #37949C

split-complementary

#72379C #949C37 #379C40

monochromatic

#301742 #51276F #72379C #924FC1 #AE7CD1

Accessibility & contrast

On white

7.66

#72379C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.74

#72379C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72379C

7.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72379C	#FFFFFF	#000000	##FFFFFF
##72379C	1.00	7.66	2.74	7.66
#FFFFFF	7.66	1.00	21.00	1.00
#000000	2.74	21.00	1.00	21.00
##FFFFFF	7.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00519F

Deuteranopia (green-blind)

#25549A

Tritanopia (blue-blind)

#6C4C64

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #72379c;
/* rgb */ color: rgb(114, 55, 156);
/* oklch */ color: oklch(46.2% 0.161 308.2);

Tailwind

colors: {
  custom: {
    50: '#9e72ba',
    500: '#72379c',
    950: '#000000',
  },
}

SCSS

$custom: #72379c;
$custom-light: #9e72ba;
$custom-dark: #000000;

JSON

{
  "hex": "#72379c",
  "rgb": {
    "r": 114,
    "g": 55,
    "b": 156
  },
  "hsl": {
    "h": 275.05,
    "s": 47.867,
    "l": 41.373
  },
  "oklch": {
    "l": 0.46249,
    "c": 0.16122,
    "h": 308.2
  },
  "luminance": 0.0871
}

Semantic roles & 50–950 ramp

primary

#72379C

secondary

#92BA75

accent

#D75089

background

#FAF7FB

surface

#F3EDF6

border

#CDC8D0

text

#0F0812

muted

#7F7B81

Preview Lab

Preview with #72379C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →