#723344#723344

#723344 is a dark, moderate pink. Relative luminance 0.064; OKLCH L 41.1% C 0.091 H 4.9°. Best body text is #FFFFFF at 9.24:1 contrast (WCAG AA passes).

Color values

HEX	#723344
RGB	rgb(114, 51, 68)
HSL	hsl(344, 38%, 32%)
HSV	hsv(344, 55%, 45%)
CMYK	cmyk(0%, 55.3%, 40.4%, 55.3%)
CIE-LAB	lab(30.31, 29.68, 2.85)
CIE-LCH	lch(30.31, 29.82, 5.48°)
OKLab	oklab(41.09% 0.0903 0.0077)
OKLCH	oklch(41.09% 0.091 4.9)
XYZ	xyz(9.1672, 6.3633, 6.2132)
Luminance	0.0636 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723344 #337261

analogous

#723363 #723344 #724233

triadic

#723344 #447233 #334472

tetradic

#723344 #637233 #337261 #423372

square

#723344 #637233 #337261 #423372

split-complementary

#723344 #337242 #336372

monochromatic

#1D0D12 #48202B #723344 #9C465D #BA657C

Accessibility & contrast

On white

9.24

#723344 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.27

#723344 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723344

9.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723344	#FFFFFF	#000000	##FFFFFF
##723344	1.00	9.24	2.27	9.24
#FFFFFF	9.24	1.00	21.00	1.00
#000000	2.27	21.00	1.00	21.00
##FFFFFF	9.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E4044

Deuteranopia (green-blind)

#4E4C43

Tritanopia (blue-blind)

#7B2D39

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #723344;
/* rgb */ color: rgb(114, 51, 68);
/* oklch */ color: oklch(41.1% 0.091 4.9);

Tailwind

colors: {
  custom: {
    50: '#9d6d77',
    500: '#723344',
    950: '#000000',
  },
}

SCSS

$custom: #723344;
$custom-light: #9d6d77;
$custom-dark: #000000;

JSON

{
  "hex": "#723344",
  "rgb": {
    "r": 114,
    "g": 51,
    "b": 68
  },
  "hsl": {
    "h": 343.81,
    "s": 38.182,
    "l": 32.353
  },
  "oklch": {
    "l": 0.41085,
    "c": 0.09059,
    "h": 4.9
  },
  "luminance": 0.06362
}

Semantic roles & 50–950 ramp

primary

#723344

secondary

#5FA290

accent

#CEAF5A

background

#F9F6F7

surface

#F2ECED

border

#CCC7C8

text

#0F0708

muted

#7E7A7B

Preview Lab

Preview with #723344

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →