#723337#723337

#723337 is a dark, moderate red. Relative luminance 0.062; OKLCH L 40.7% C 0.089 H 18.0°. Best body text is #FFFFFF at 9.36:1 contrast (WCAG AA passes).

Color values

HEX	#723337
RGB	rgb(114, 51, 55)
HSL	hsl(356, 38%, 32%)
HSV	hsv(356, 55%, 45%)
CMYK	cmyk(0%, 55.3%, 51.8%, 55.3%)
CIE-LAB	lab(29.97, 28.18, 10.88)
CIE-LCH	lch(29.97, 30.21, 21.10°)
OKLab	oklab(40.71% 0.0847 0.0275)
OKLCH	oklch(40.71% 0.089 18)
XYZ	xyz(8.8135, 6.2219, 4.3505)
Luminance	0.0622 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723337 #33726E

analogous

#723357 #723337 #724E33

triadic

#723337 #377233 #333772

tetradic

#723337 #577233 #33726E #4E3372

square

#723337 #577233 #33726E #4E3372

split-complementary

#723337 #33724E #335772

monochromatic

#1D0D0E #482023 #723337 #9C464B #BA656B

Accessibility & contrast

On white

9.36

#723337 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.24

#723337 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723337

9.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723337	#FFFFFF	#000000	##FFFFFF
##723337	1.00	9.36	2.24	9.36
#FFFFFF	9.36	1.00	21.00	1.00
#000000	2.24	21.00	1.00	21.00
##FFFFFF	9.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#413F37

Deuteranopia (green-blind)

#514B36

Tritanopia (blue-blind)

#7C2A35

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #723337;
/* rgb */ color: rgb(114, 51, 55);
/* oklch */ color: oklch(40.7% 0.089 18.0);

Tailwind

colors: {
  custom: {
    50: '#9e6d6d',
    500: '#723337',
    950: '#000000',
  },
}

SCSS

$custom: #723337;
$custom-light: #9e6d6d;
$custom-dark: #000000;

JSON

{
  "hex": "#723337",
  "rgb": {
    "r": 114,
    "g": 51,
    "b": 55
  },
  "hsl": {
    "h": 356.19,
    "s": 38.182,
    "l": 32.353
  },
  "oklch": {
    "l": 0.40711,
    "c": 0.08906,
    "h": 18
  },
  "luminance": 0.06221
}

Semantic roles & 50–950 ramp

primary

#723337

secondary

#5FA29E

accent

#CEC75A

background

#FAF6F6

surface

#F3EBEB

border

#CDC6C6

text

#0F0707

muted

#7F7A7A

Preview Lab

Preview with #723337

Body copy rendered with the generated semantic roles for this colour.

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