#723329#723329

#723329 is a dark, moderate red. Relative luminance 0.061; OKLCH L 40.4% C 0.091 H 30.7°. Best body text is #FFFFFF at 9.46:1 contrast (WCAG AA passes).

Color values

HEX	#723329
RGB	rgb(114, 51, 41)
HSL	hsl(8, 47%, 30%)
HSV	hsv(8, 64%, 45%)
CMYK	cmyk(0%, 55.3%, 64%, 55.3%)
CIE-LAB	lab(29.68, 26.92, 19.53)
CIE-LCH	lch(29.68, 33.26, 35.97°)
OKLab	oklab(40.4% 0.0786 0.0467)
OKLCH	oklch(40.4% 0.091 30.7)
XYZ	xyz(8.5242, 6.1062, 2.8271)
Luminance	0.0611 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723329 #296872

analogous

#722943 #723329 #725729

triadic

#723329 #297233 #332972

tetradic

#723329 #437229 #296872 #572972

square

#723329 #437229 #296872 #572972

split-complementary

#723329 #297257 #294372

monochromatic

#180B09 #451F19 #723329 #9F4739 #C16354

Accessibility & contrast

On white

9.46

#723329 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.22

#723329 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723329

9.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723329	#FFFFFF	#000000	##FFFFFF
##723329	1.00	9.46	2.22	9.46
#FFFFFF	9.46	1.00	21.00	1.00
#000000	2.22	21.00	1.00	21.00
##FFFFFF	9.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#433E28

Deuteranopia (green-blind)

#524B28

Tritanopia (blue-blind)

#7D2831

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #723329;
/* rgb */ color: rgb(114, 51, 41);
/* oklch */ color: oklch(40.4% 0.091 30.7);

Tailwind

colors: {
  custom: {
    50: '#9f6c63',
    500: '#723329',
    950: '#000000',
  },
}

SCSS

$custom: #723329;
$custom-light: #9f6c63;
$custom-dark: #000000;

JSON

{
  "hex": "#723329",
  "rgb": {
    "r": 114,
    "g": 51,
    "b": 41
  },
  "hsl": {
    "h": 8.219,
    "s": 47.097,
    "l": 30.392
  },
  "oklch": {
    "l": 0.40401,
    "c": 0.09142,
    "h": 30.7
  },
  "luminance": 0.06105
}

Semantic roles & 50–950 ramp

primary

#723329

secondary

#5399A4

accent

#C4D751

background

#FAF6F5

surface

#F4EBEA

border

#CEC6C6

text

#0F0705

muted

#7F7A79

Preview Lab

Preview with #723329

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →