#723323#723323

#723323 is a dark, moderate red. Relative luminance 0.061; OKLCH L 40.3% C 0.093 H 35.4°. Best body text is #FFFFFF at 9.49:1 contrast (WCAG AA passes).

Color values

HEX	#723323
RGB	rgb(114, 51, 35)
HSL	hsl(12, 53%, 29%)
HSV	hsv(12, 69%, 45%)
CMYK	cmyk(0%, 55.3%, 69.3%, 55.3%)
CIE-LAB	lab(29.58, 26.48, 23.17)
CIE-LCH	lch(29.58, 35.19, 41.18°)
OKLab	oklab(40.3% 0.0761 0.054)
OKLCH	oklch(40.3% 0.093 35.4)
XYZ	xyz(8.4274, 6.0674, 2.3171)
Luminance	0.0607 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723323 #236272

analogous

#72233B #723323 #725B23

triadic

#723323 #237233 #332372

tetradic

#723323 #3B7223 #236272 #5B2372

square

#723323 #3B7223 #236272 #5B2372

split-complementary

#723323 #23725B #233B72

monochromatic

#170A07 #431E15 #723323 #A14831 #C76248

Accessibility & contrast

On white

9.49

#723323 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#723323 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723323

9.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723323	#FFFFFF	#000000	##FFFFFF
##723323	1.00	9.49	2.21	9.49
#FFFFFF	9.49	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#443D21

Deuteranopia (green-blind)

#534B22

Tritanopia (blue-blind)

#7D272F

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #723323;
/* rgb */ color: rgb(114, 51, 35);
/* oklch */ color: oklch(40.3% 0.093 35.4);

Tailwind

colors: {
  custom: {
    50: '#9f6c5e',
    500: '#723323',
    950: '#000000',
  },
}

SCSS

$custom: #723323;
$custom-light: #9f6c5e;
$custom-dark: #000000;

JSON

{
  "hex": "#723323",
  "rgb": {
    "r": 114,
    "g": 51,
    "b": 35
  },
  "hsl": {
    "h": 12.152,
    "s": 53.02,
    "l": 29.216
  },
  "oklch": {
    "l": 0.40296,
    "c": 0.0933,
    "h": 35.4
  },
  "luminance": 0.06066
}

Semantic roles & 50–950 ramp

primary

#723323

secondary

#4C93A5

accent

#BFDC4B

background

#FAF6F5

surface

#F4EBE9

border

#CEC6C5

text

#0F0704

muted

#7F7A79

Preview Lab

Preview with #723323

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →