#72317C#72317C

#72317C is a dark, vivid purple. Relative luminance 0.072; OKLCH L 43.4% C 0.136 H 322.1°. Best body text is #FFFFFF at 8.59:1 contrast (WCAG AA passes).

Color values

HEX	#72317C
RGB	rgb(114, 49, 124)
HSL	hsl(292, 43%, 34%)
HSV	hsv(292, 60%, 49%)
CMYK	cmyk(8.1%, 60.5%, 0%, 51.4%)
CIE-LAB	lab(32.32, 40.26, -30.08)
CIE-LCH	lch(32.32, 50.25, 323.23°)
OKLab	oklab(43.37% 0.1074 -0.0835)
OKLCH	oklch(43.37% 0.136 322.1)
XYZ	xyz(11.6754, 7.2298, 19.8454)
Luminance	0.0723 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72317C #3B7C31

analogous

#4D317C #72317C #7C3161

triadic

#72317C #7C7231 #317C72

tetradic

#72317C #7C4D31 #3B7C31 #31617C

square

#72317C #7C4D31 #3B7C31 #31617C

split-complementary

#72317C #617C31 #317C4D

monochromatic

#210E24 #4A2050 #72317C #9A42A8 #B665C2

Accessibility & contrast

On white

8.59

#72317C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.45

#72317C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72317C

8.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72317C	#FFFFFF	#000000	##FFFFFF
##72317C	1.00	8.59	2.45	8.59
#FFFFFF	8.59	1.00	21.00	1.00
#000000	2.45	21.00	1.00	21.00
##FFFFFF	8.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#23477E

Deuteranopia (green-blind)

#3A4F7A

Tritanopia (blue-blind)

#733C51

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #72317c;
/* rgb */ color: rgb(114, 49, 124);
/* oklch */ color: oklch(43.4% 0.136 322.1);

Tailwind

colors: {
  custom: {
    50: '#9d6da2',
    500: '#72317c',
    950: '#000000',
  },
}

SCSS

$custom: #72317c;
$custom-light: #9d6da2;
$custom-dark: #000000;

JSON

{
  "hex": "#72317c",
  "rgb": {
    "r": 114,
    "g": 49,
    "b": 124
  },
  "hsl": {
    "h": 292,
    "s": 43.353,
    "l": 33.922
  },
  "oklch": {
    "l": 0.43366,
    "c": 0.13608,
    "h": 322.1
  },
  "luminance": 0.07229
}

Semantic roles & 50–950 ramp

primary

#72317C

secondary

#69AA5F

accent

#D35566

background

#F9F6FA

surface

#F2ECF3

border

#CCC7CD

text

#0E070F

muted

#7E7A7F

Preview Lab

Preview with #72317C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →