#72309D#72309D

#72309D is a mid, vivid violet. Relative luminance 0.081; OKLCH L 45.4% C 0.172 H 308.8°. Best body text is #FFFFFF at 8.00:1 contrast (WCAG AA passes).

Color values

HEX	#72309D
RGB	rgb(114, 48, 157)
HSL	hsl(276, 53%, 40%)
HSV	hsv(276, 69%, 62%)
CMYK	cmyk(27.4%, 69.4%, 0%, 38.4%)
CIE-LAB	lab(34.24, 48.00, -47.33)
CIE-LCH	lch(34.24, 67.41, 315.40°)
OKLab	oklab(45.43% 0.1079 -0.134)
OKLCH	oklch(45.43% 0.172 308.8)
XYZ	xyz(14.0810, 8.1259, 32.7184)
Luminance	0.0813 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72309D #5B9D30

analogous

#3B309D #72309D #9D3092

triadic

#72309D #9D7230 #309D72

tetradic

#72309D #9D3B30 #5B9D30 #30929D

square

#72309D #9D3B30 #5B9D30 #30929D

split-complementary

#72309D #929D30 #309D3B

monochromatic

#2E133F #50226E #72309D #9344C6 #AE73D4

Accessibility & contrast

On white

8.00

#72309D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.63

#72309D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72309D

8.00:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72309D	#FFFFFF	#000000	##FFFFFF
##72309D	1.00	8.00	2.63	8.00
#FFFFFF	8.00	1.00	21.00	1.00
#000000	2.63	21.00	1.00	21.00
##FFFFFF	8.00	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004EA0

Deuteranopia (green-blind)

#1A519B

Tritanopia (blue-blind)

#6C4863

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #72309d;
/* rgb */ color: rgb(114, 48, 157);
/* oklch */ color: oklch(45.4% 0.172 308.8);

Tailwind

colors: {
  custom: {
    50: '#9e6ebb',
    500: '#72309d',
    950: '#000000',
  },
}

SCSS

$custom: #72309d;
$custom-light: #9e6ebb;
$custom-dark: #000000;

JSON

{
  "hex": "#72309d",
  "rgb": {
    "r": 114,
    "g": 48,
    "b": 157
  },
  "hsl": {
    "h": 276.33,
    "s": 53.171,
    "l": 40.196
  },
  "oklch": {
    "l": 0.45425,
    "c": 0.17201,
    "h": 308.8
  },
  "luminance": 0.08126
}

Semantic roles & 50–950 ramp

primary

#72309D

secondary

#8CBC6D

accent

#DD4B85

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#0F0712

muted

#7F7A81

Preview Lab

Preview with #72309D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →