#72308F#72308F

#72308F is a dark, vivid purple. Relative luminance 0.077; OKLCH L 44.4% C 0.157 H 313.9°. Best body text is #FFFFFF at 8.28:1 contrast (WCAG AA passes).

Color values

HEX	#72308F
RGB	rgb(114, 48, 143)
HSL	hsl(282, 50%, 37%)
HSV	hsv(282, 66%, 56%)
CMYK	cmyk(20.3%, 66.4%, 0%, 43.9%)
CIE-LAB	lab(33.30, 44.82, -40.31)
CIE-LCH	lch(33.30, 60.29, 318.03°)
OKLab	oklab(44.44% 0.109 -0.1134)
OKLCH	oklch(44.44% 0.157 313.9)
XYZ	xyz(12.9535, 7.6749, 26.7803)
Luminance	0.0767 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72308F #4D8F30

analogous

#42308F #72308F #8F307D

triadic

#72308F #8F7230 #308F72

tetradic

#72308F #8F4230 #4D8F30 #307D8F

square

#72308F #8F4230 #4D8F30 #307D8F

split-complementary

#72308F #7D8F30 #308F42

monochromatic

#291133 #4D2161 #72308F #973FBD #B06CCE

Accessibility & contrast

On white

8.28

#72308F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.53

#72308F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72308F

8.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72308F	#FFFFFF	#000000	##FFFFFF
##72308F	1.00	8.28	2.53	8.28
#FFFFFF	8.28	1.00	21.00	1.00
#000000	2.53	21.00	1.00	21.00
##FFFFFF	8.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#024B92

Deuteranopia (green-blind)

#2B508D

Tritanopia (blue-blind)

#6F425B

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #72308f;
/* rgb */ color: rgb(114, 48, 143);
/* oklch */ color: oklch(44.4% 0.157 313.9);

Tailwind

colors: {
  custom: {
    50: '#9e6db0',
    500: '#72308f',
    950: '#000000',
  },
}

SCSS

$custom: #72308f;
$custom-light: #9e6db0;
$custom-dark: #000000;

JSON

{
  "hex": "#72308f",
  "rgb": {
    "r": 114,
    "g": 48,
    "b": 143
  },
  "hsl": {
    "h": 281.684,
    "s": 49.738,
    "l": 37.451
  },
  "oklch": {
    "l": 0.44442,
    "c": 0.15726,
    "h": 313.9
  },
  "luminance": 0.07674
}

Semantic roles & 50–950 ramp

primary

#72308F

secondary

#7EB566

accent

#D94F79

background

#FAF6FA

surface

#F3ECF5

border

#CDC7CF

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #72308F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →