#72308E#72308E

#72308E is a dark, vivid purple. Relative luminance 0.076; OKLCH L 44.4% C 0.156 H 314.3°. Best body text is #FFFFFF at 8.30:1 contrast (WCAG AA passes).

Color values

HEX	#72308E
RGB	rgb(114, 48, 142)
HSL	hsl(282, 49%, 37%)
HSV	hsv(282, 66%, 56%)
CMYK	cmyk(19.7%, 66.2%, 0%, 44.3%)
CIE-LAB	lab(33.23, 44.60, -39.80)
CIE-LCH	lch(33.23, 59.78, 318.25°)
OKLab	oklab(44.38% 0.109 -0.1119)
OKLCH	oklch(44.38% 0.156 314.3)
XYZ	xyz(12.8781, 7.6447, 26.3831)
Luminance	0.0764 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72308E #4C8E30

analogous

#43308E #72308E #8E307B

triadic

#72308E #8E7230 #308E72

tetradic

#72308E #8E4330 #4C8E30 #307B8E

square

#72308E #8E4330 #4C8E30 #307B8E

split-complementary

#72308E #7B8E30 #308E43

monochromatic

#291133 #4D2160 #72308E #973FBC #B06BCD

Accessibility & contrast

On white

8.30

#72308E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.53

#72308E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72308E

8.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72308E	#FFFFFF	#000000	##FFFFFF
##72308E	1.00	8.30	2.53	8.30
#FFFFFF	8.30	1.00	21.00	1.00
#000000	2.53	21.00	1.00	21.00
##FFFFFF	8.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#044A91

Deuteranopia (green-blind)

#2C508C

Tritanopia (blue-blind)

#70425B

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #72308e;
/* rgb */ color: rgb(114, 48, 142);
/* oklch */ color: oklch(44.4% 0.156 314.3);

Tailwind

colors: {
  custom: {
    50: '#9e6db0',
    500: '#72308e',
    950: '#000000',
  },
}

SCSS

$custom: #72308e;
$custom-light: #9e6db0;
$custom-dark: #000000;

JSON

{
  "hex": "#72308e",
  "rgb": {
    "r": 114,
    "g": 48,
    "b": 142
  },
  "hsl": {
    "h": 282.128,
    "s": 49.474,
    "l": 37.255
  },
  "oklch": {
    "l": 0.44375,
    "c": 0.15622,
    "h": 314.3
  },
  "luminance": 0.07644
}

Semantic roles & 50–950 ramp

primary

#72308E

secondary

#7DB465

accent

#D94F78

background

#F9F6FA

surface

#F2ECF5

border

#CCC7CF

text

#0F0710

muted

#7E7A7F

Preview Lab

Preview with #72308E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →