#72302C#72302C

#72302C is a dark, moderate red. Relative luminance 0.059; OKLCH L 40.0% C 0.094 H 25.7°. Best body text is #FFFFFF at 9.66:1 contrast (WCAG AA passes).

Color values

HEX	#72302C
RGB	rgb(114, 48, 44)
HSL	hsl(3, 44%, 31%)
HSV	hsv(3, 61%, 45%)
CMYK	cmyk(0%, 57.9%, 61.4%, 55.3%)
CIE-LAB	lab(29.09, 28.81, 16.87)
CIE-LCH	lch(29.09, 33.38, 30.35°)
OKLab	oklab(39.97% 0.085 0.0409)
OKLCH	oklch(39.97% 0.094 25.7)
XYZ	xyz(8.4517, 5.8742, 3.0711)
Luminance	0.0587 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72302C #2C6E72

analogous

#722C4B #72302C #72532C

triadic

#72302C #2C7230 #302C72

tetradic

#72302C #4B722C #2C6E72 #532C72

square

#72302C #4B722C #2C6E72 #532C72

split-complementary

#72302C #2C7253 #2C4B72

monochromatic

#1A0B0A #461D1B #72302C #9E433D #BF5F59

Accessibility & contrast

On white

9.66

#72302C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#72302C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72302C

9.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72302C	#FFFFFF	#000000	##FFFFFF
##72302C	1.00	9.66	2.17	9.66
#FFFFFF	9.66	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#403C2B

Deuteranopia (green-blind)

#514A2B

Tritanopia (blue-blind)

#7D242F

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #72302c;
/* rgb */ color: rgb(114, 48, 44);
/* oklch */ color: oklch(40.0% 0.094 25.7);

Tailwind

colors: {
  custom: {
    50: '#9f6b65',
    500: '#72302c',
    950: '#000000',
  },
}

SCSS

$custom: #72302c;
$custom-light: #9f6b65;
$custom-dark: #000000;

JSON

{
  "hex": "#72302c",
  "rgb": {
    "r": 114,
    "g": 48,
    "b": 44
  },
  "hsl": {
    "h": 3.429,
    "s": 44.304,
    "l": 30.98
  },
  "oklch": {
    "l": 0.39974,
    "c": 0.09436,
    "h": 25.7
  },
  "luminance": 0.05873
}

Semantic roles & 50–950 ramp

primary

#72302C

secondary

#569FA4

accent

#CDD454

background

#FAF6F6

surface

#F4EBEB

border

#CEC6C6

text

#0F0705

muted

#7F7A7A

Preview Lab

Preview with #72302C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →