#722D76#722D76

#722D76 is a dark, vivid purple. Relative luminance 0.068; OKLCH L 42.5% C 0.137 H 325.5°. Best body text is #FFFFFF at 8.93:1 contrast (WCAG AA passes).

Color values

HEX	#722D76
RGB	rgb(114, 45, 118)
HSL	hsl(297, 45%, 32%)
HSV	hsv(297, 62%, 46%)
CMYK	cmyk(3.4%, 61.9%, 0%, 53.7%)
CIE-LAB	lab(31.26, 41.04, -27.98)
CIE-LCH	lch(31.26, 49.67, 325.71°)
OKLab	oklab(42.48% 0.1124 -0.0774)
OKLCH	oklch(42.48% 0.137 325.5)
XYZ	xyz(11.1476, 6.7628, 17.8542)
Luminance	0.0676 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#722D76 #31762D

analogous

#4E2D76 #722D76 #762D56

triadic

#722D76 #76722D #2D7672

tetradic

#722D76 #764E2D #31762D #2D5676

square

#722D76 #764E2D #31762D #2D5676

split-complementary

#722D76 #56762D #2D764E

monochromatic

#1C0B1D #471C4A #722D76 #9D3EA2 #BB5CC1

Accessibility & contrast

On white

8.93

#722D76 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.35

#722D76 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #722D76

8.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##722D76	#FFFFFF	#000000	##FFFFFF
##722D76	1.00	8.93	2.35	8.93
#FFFFFF	8.93	1.00	21.00	1.00
#000000	2.35	21.00	1.00	21.00
##FFFFFF	8.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#224478

Deuteranopia (green-blind)

#3B4D74

Tritanopia (blue-blind)

#75374D

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #722d76;
/* rgb */ color: rgb(114, 45, 118);
/* oklch */ color: oklch(42.5% 0.137 325.5);

Tailwind

colors: {
  custom: {
    50: '#9d6b9e',
    500: '#722d76',
    950: '#000000',
  },
}

SCSS

$custom: #722d76;
$custom-light: #9d6b9e;
$custom-dark: #000000;

JSON

{
  "hex": "#722d76",
  "rgb": {
    "r": 114,
    "g": 45,
    "b": 118
  },
  "hsl": {
    "h": 296.712,
    "s": 44.785,
    "l": 31.961
  },
  "oklch": {
    "l": 0.42481,
    "c": 0.13652,
    "h": 325.5
  },
  "luminance": 0.06762
}

Semantic roles & 50–950 ramp

primary

#722D76

secondary

#5CA757

accent

#D4535A

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F070E

muted

#7E7A7E

Preview Lab

Preview with #722D76

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →