#722989#722989

#722989 is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.2% C 0.161 H 317.0°. Best body text is #FFFFFF at 8.77:1 contrast (WCAG AA passes).

Color values

HEX#722989
RGBrgb(114, 41, 137)
HSLhsl(286, 54%, 35%)
HSVhsv(286, 70%, 54%)
CMYKcmyk(16.8%, 70.1%, 0%, 46.3%)
CIE-LABlab(31.74, 46.77, -39.11)
CIE-LCHlch(31.74, 60.97, 320.10°)
OKLaboklab(43.2% 0.1176 -0.1098)
OKLCHoklch(43.2% 0.161 317)
XYZxyz(12.2471, 6.9699, 24.3623)
Luminance0.0697 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#722989 #408929
analogous
#422989 #722989 #892970
triadic
#722989 #897229 #298972
tetradic
#722989 #894229 #408929 #297089
square
#722989 #894229 #408929 #297089
split-complementary
#722989 #708929 #298942
monochromatic
#240D2B #4B1B5A #722989 #9937B8 #B45ECF

Accessibility & contrast

On white

8.77
#722989 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.39
#722989 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #722989
8.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##722989#FFFFFF#000000##FFFFFF
##7229891.008.772.398.77
#FFFFFF8.771.0021.001.00
#0000002.3921.001.0021.00
##FFFFFF8.771.0021.001.00

Color blindness preview

Protanopia (red-blind)
#00468C
Deuteranopia (green-blind)
#2B4D87
Tritanopia (blue-blind)
#713B56
Achromatopsia (no color)
#4B4B4B

Design tokens & code

CSS
--color: #722989;
/* rgb */ color: rgb(114, 41, 137);
/* oklch */ color: oklch(43.2% 0.161 317.0);
Tailwind
colors: {
  custom: {
    50: '#9e69ac',
    500: '#722989',
    950: '#000000',
  },
}
SCSS
$custom: #722989;
$custom-light: #9e69ac;
$custom-dark: #000000;
JSON
{
  "hex": "#722989",
  "rgb": {
    "r": 114,
    "g": 41,
    "b": 137
  },
  "hsl": {
    "h": 285.625,
    "s": 53.933,
    "l": 34.902
  },
  "oklch": {
    "l": 0.43197,
    "c": 0.1609,
    "h": 317
  },
  "luminance": 0.06969
}

Semantic roles & 50–950 ramp

primary
#722989
secondary
#6FB45A
accent
#DD4A6E
background
#FAF6FA
surface
#F3EBF4
border
#CDC6CE
text
#0F0710
muted
#7F7A7F

Preview Lab

Preview with #722989

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#722989 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva