#72297C#72297C

#72297C is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.3% C 0.148 H 322.7°. Best body text is #FFFFFF at 9.04:1 contrast (WCAG AA passes).

Color values

HEX	#72297C
RGB	rgb(114, 41, 124)
HSL	hsl(293, 50%, 32%)
HSV	hsv(293, 67%, 49%)
CMYK	cmyk(8.1%, 66.9%, 0%, 51.4%)
CIE-LAB	lab(30.92, 44.11, -32.30)
CIE-LCH	lch(30.92, 54.67, 323.79°)
OKLab	oklab(42.35% 0.1179 -0.0899)
OKLCH	oklch(42.35% 0.148 322.7)
XYZ	xyz(11.3701, 6.6191, 19.7436)
Luminance	0.0662 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72297C #337C29

analogous

#49297C #72297C #7C295D

triadic

#72297C #7C7229 #297C72

tetradic

#72297C #7C4929 #337C29 #295D7C

square

#72297C #7C4929 #337C29 #295D7C

split-complementary

#72297C #5D7C29 #297C49

monochromatic

#1D0B20 #481A4E #72297C #9C38AA #BA58C8

Accessibility & contrast

On white

9.04

#72297C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.32

#72297C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72297C

9.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72297C	#FFFFFF	#000000	##FFFFFF
##72297C	1.00	9.04	2.32	9.04
#FFFFFF	9.04	1.00	21.00	1.00
#000000	2.32	21.00	1.00	21.00
##FFFFFF	9.04	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#15437E

Deuteranopia (green-blind)

#344C7A

Tritanopia (blue-blind)

#74364F

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #72297c;
/* rgb */ color: rgb(114, 41, 124);
/* oklch */ color: oklch(42.3% 0.148 322.7);

Tailwind

colors: {
  custom: {
    50: '#9d69a2',
    500: '#72297c',
    950: '#000000',
  },
}

SCSS

$custom: #72297c;
$custom-light: #9d69a2;
$custom-dark: #000000;

JSON

{
  "hex": "#72297c",
  "rgb": {
    "r": 114,
    "g": 41,
    "b": 124
  },
  "hsl": {
    "h": 292.771,
    "s": 50.303,
    "l": 32.353
  },
  "oklch": {
    "l": 0.42349,
    "c": 0.14829,
    "h": 322.7
  },
  "luminance": 0.06619
}

Semantic roles & 50–950 ramp

primary

#72297C

secondary

#5FAD54

accent

#DA4E5F

background

#F9F6FA

surface

#F2EBF3

border

#CCC6CD

text

#0F070F

muted

#7E7A7F

Preview Lab

Preview with #72297C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →