#722979#722979

#722979 is a dark, vivid purple. Relative luminance 0.065; OKLCH L 42.2% C 0.145 H 324.1°. Best body text is #FFFFFF at 9.10:1 contrast (WCAG AA passes).

Color values

HEX	#722979
RGB	rgb(114, 41, 121)
HSL	hsl(295, 49%, 32%)
HSV	hsv(295, 66%, 47%)
CMYK	cmyk(5.8%, 66.1%, 0%, 52.5%)
CIE-LAB	lab(30.75, 43.52, -30.69)
CIE-LCH	lch(30.75, 53.25, 324.80°)
OKLab	oklab(42.16% 0.1179 -0.0852)
OKLCH	oklch(42.16% 0.145 324.1)
XYZ	xyz(11.1833, 6.5444, 18.7596)
Luminance	0.0654 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#722979 #307929

analogous

#4A2979 #722979 #792958

triadic

#722979 #797229 #297972

tetradic

#722979 #794A29 #307929 #295879

square

#722979 #794A29 #307929 #295879

split-complementary

#722979 #587929 #29794A

monochromatic

#1C0A1E #471A4B #722979 #9D38A7 #BC56C6

Accessibility & contrast

On white

9.10

#722979 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.31

#722979 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #722979

9.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##722979	#FFFFFF	#000000	##FFFFFF
##722979	1.00	9.10	2.31	9.10
#FFFFFF	9.10	1.00	21.00	1.00
#000000	2.31	21.00	1.00	21.00
##FFFFFF	9.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#19437B

Deuteranopia (green-blind)

#364B77

Tritanopia (blue-blind)

#74354D

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #722979;
/* rgb */ color: rgb(114, 41, 121);
/* oklch */ color: oklch(42.2% 0.145 324.1);

Tailwind

colors: {
  custom: {
    50: '#9d69a0',
    500: '#722979',
    950: '#000000',
  },
}

SCSS

$custom: #722979;
$custom-light: #9d69a0;
$custom-dark: #000000;

JSON

{
  "hex": "#722979",
  "rgb": {
    "r": 114,
    "g": 41,
    "b": 121
  },
  "hsl": {
    "h": 294.75,
    "s": 49.383,
    "l": 31.765
  },
  "oklch": {
    "l": 0.42163,
    "c": 0.14545,
    "h": 324.1
  },
  "luminance": 0.06544
}

Semantic roles & 50–950 ramp

primary

#722979

secondary

#5BAB53

accent

#D94F5B

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060F

muted

#7E7A7E

Preview Lab

Preview with #722979

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →