#722976#722976

#722976 is a dark, vivid purple. Relative luminance 0.065; OKLCH L 42.0% C 0.143 H 325.6°. Best body text is #FFFFFF at 9.15:1 contrast (WCAG AA passes).

Color values

HEX	#722976
RGB	rgb(114, 41, 118)
HSL	hsl(297, 48%, 31%)
HSV	hsv(297, 65%, 46%)
CMYK	cmyk(3.4%, 65.3%, 0%, 53.7%)
CIE-LAB	lab(30.57, 42.93, -29.07)
CIE-LCH	lch(30.57, 51.85, 325.90°)
OKLab	oklab(41.98% 0.1177 -0.0805)
OKLCH	oklch(41.98% 0.143 325.6)
XYZ	xyz(11.0021, 6.4720, 17.8057)
Luminance	0.0647 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#722976 #2D7629

analogous

#4B2976 #722976 #762953

triadic

#722976 #767229 #297672

tetradic

#722976 #764B29 #2D7629 #295376

square

#722976 #764B29 #2D7629 #295376

split-complementary

#722976 #537629 #29764B

monochromatic

#1A091B #461949 #722976 #9E39A3 #BE55C4

Accessibility & contrast

On white

9.15

#722976 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.29

#722976 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #722976

9.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##722976	#FFFFFF	#000000	##FFFFFF
##722976	1.00	9.15	2.29	9.15
#FFFFFF	9.15	1.00	21.00	1.00
#000000	2.29	21.00	1.00	21.00
##FFFFFF	9.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1C4278

Deuteranopia (green-blind)

#384B74

Tritanopia (blue-blind)

#75344B

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #722976;
/* rgb */ color: rgb(114, 41, 118);
/* oklch */ color: oklch(42.0% 0.143 325.6);

Tailwind

colors: {
  custom: {
    50: '#9d689e',
    500: '#722976',
    950: '#000000',
  },
}

SCSS

$custom: #722976;
$custom-light: #9d689e;
$custom-dark: #000000;

JSON

{
  "hex": "#722976",
  "rgb": {
    "r": 114,
    "g": 41,
    "b": 118
  },
  "hsl": {
    "h": 296.883,
    "s": 48.428,
    "l": 31.176
  },
  "oklch": {
    "l": 0.41982,
    "c": 0.14263,
    "h": 325.6
  },
  "luminance": 0.06471
}

Semantic roles & 50–950 ramp

primary

#722976

secondary

#57A853

accent

#D85057

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060E

muted

#7E7A7E

Preview Lab

Preview with #722976

Body copy rendered with the generated semantic roles for this colour.

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