#72291F#72291F

#72291F is a dark, moderate red. Relative luminance 0.053; OKLCH L 38.7% C 0.105 H 30.3°. Best body text is #FFFFFF at 10.23:1 contrast (WCAG AA passes).

Color values

HEX	#72291F
RGB	rgb(114, 41, 31)
HSL	hsl(7, 57%, 28%)
HSV	hsv(7, 73%, 45%)
CMYK	cmyk(0%, 64%, 72.8%, 55.3%)
CIE-LAB	lab(27.47, 31.56, 23.15)
CIE-LCH	lch(27.47, 39.15, 36.26°)
OKLab	oklab(38.68% 0.091 0.0533)
OKLCH	oklch(38.68% 0.105 30.3)
XYZ	xyz(7.9805, 5.2633, 1.8917)
Luminance	0.0526 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72291F #1F6872

analogous

#721F3E #72291F #72521F

triadic

#72291F #1F7229 #291F72

tetradic

#72291F #3E721F #1F6872 #521F72

square

#72291F #3E721F #1F6872 #521F72

split-complementary

#72291F #1F7252 #1F3E72

monochromatic

#180907 #421812 #72291F #A23A2C #CB5140

Accessibility & contrast

On white

10.23

#72291F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.05

#72291F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72291F

10.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72291F	#FFFFFF	#000000	##FFFFFF
##72291F	1.00	10.23	2.05	10.23
#FFFFFF	10.23	1.00	21.00	1.00
#000000	2.05	21.00	1.00	21.00
##FFFFFF	10.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D371E

Deuteranopia (green-blind)

#4F471D

Tritanopia (blue-blind)

#7E1927

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #72291f;
/* rgb */ color: rgb(114, 41, 31);
/* oklch */ color: oklch(38.7% 0.105 30.3);

Tailwind

colors: {
  custom: {
    50: '#a0665b',
    500: '#72291f',
    950: '#000000',
  },
}

SCSS

$custom: #72291f;
$custom-light: #a0665b;
$custom-dark: #000000;

JSON

{
  "hex": "#72291f",
  "rgb": {
    "r": 114,
    "g": 41,
    "b": 31
  },
  "hsl": {
    "h": 7.229,
    "s": 57.241,
    "l": 28.431
  },
  "oklch": {
    "l": 0.3868,
    "c": 0.10549,
    "h": 30.3
  },
  "luminance": 0.05262
}

Semantic roles & 50–950 ramp

primary

#72291F

secondary

#479AA6

accent

#CEE047

background

#FAF6F5

surface

#F4EBE9

border

#CEC6C5

text

#100604

muted

#7F7A79

Preview Lab

Preview with #72291F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →