#72291B#72291B
#72291B is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.6% C 0.106 H 32.8°. Best body text is #FFFFFF at 10.25:1 contrast (WCAG AA passes).
Color values
| HEX | #72291B |
|---|---|
| RGB | rgb(114, 41, 27) |
| HSL | hsl(10, 62%, 28%) |
| HSV | hsv(10, 76%, 45%) |
| CMYK | cmyk(0%, 64%, 76.3%, 55.3%) |
| CIE-LAB | lab(27.42, 31.35, 25.55) |
| CIE-LCH | lch(27.42, 40.44, 39.19°) |
| OKLab | oklab(38.62% 0.0895 0.0577) |
| OKLCH | oklch(38.62% 0.106 32.8) |
| XYZ | xyz(7.9310, 5.2435, 1.6312) |
| Luminance | 0.0524 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.83
Reddish Brown
#7F2B0A
ΔE00 5.98
Red Brown
#8B2E16
ΔE00 6.05
Blood
#770001
ΔE00 6.14
Indian Red
#850E04
ΔE00 6.23
Maroon
#800000
ΔE00 6.51
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72291B #1B6472
analogous
#721B39 #72291B #72541B
triadic
#72291B #1B7229 #291B72
tetradic
#72291B #39721B #1B6472 #541B72
square
#72291B #39721B #1B6472 #541B72
split-complementary
#72291B #1B7254 #1B3972
monochromatic
#190906 #41170F #72291B #A33B27 #D05038
Accessibility & contrast
On white
10.25
#72291B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.05
#72291B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72291B
10.25:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72291B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72291B | 1.00 | 10.25 | 2.05 | 10.25 |
| #FFFFFF | 10.25 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.05 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.25 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D3719
Deuteranopia (green-blind)
#4F4719
Tritanopia (blue-blind)
#7E1826
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #72291b; /* rgb */ color: rgb(114, 41, 27); /* oklch */ color: oklch(38.6% 0.106 32.8);
Tailwind
colors: {
custom: {
50: '#a16658',
500: '#72291b',
950: '#000000',
},
}SCSS
$custom: #72291b; $custom-light: #a16658; $custom-dark: #000000;
JSON
{
"hex": "#72291b",
"rgb": {
"r": 114,
"g": 41,
"b": 27
},
"hsl": {
"h": 9.655,
"s": 61.702,
"l": 27.647
},
"oklch": {
"l": 0.38621,
"c": 0.10648,
"h": 32.8
},
"luminance": 0.05242
}Semantic roles & 50–950 ramp
primary
#72291B
secondary
#4296A7
accent
#CBE543
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100603
muted
#7F7A78