#72287F#72287F

#72287F is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.4% C 0.153 H 321.3°. Best body text is #FFFFFF at 9.03:1 contrast (WCAG AA passes).

Color values

HEX	#72287F
RGB	rgb(114, 40, 127)
HSL	hsl(291, 52%, 33%)
HSV	hsv(291, 69%, 50%)
CMYK	cmyk(10.2%, 68.5%, 0%, 50.2%)
CIE-LAB	lab(30.94, 45.16, -34.15)
CIE-LCH	lch(30.94, 56.62, 322.90°)
OKLab	oklab(42.42% 0.1192 -0.0953)
OKLCH	oklch(42.42% 0.153 321.3)
XYZ	xyz(11.5286, 6.6279, 20.7466)
Luminance	0.0663 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72287F #357F28

analogous

#46287F #72287F #7F2861

triadic

#72287F #7F7228 #287F72

tetradic

#72287F #7F4628 #357F28 #28617F

square

#72287F #7F4628 #357F28 #28617F

split-complementary

#72287F #617F28 #287F46

monochromatic

#1E0B22 #481950 #72287F #9C37AE #B957CA

Accessibility & contrast

On white

9.03

#72287F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.33

#72287F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72287F

9.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72287F	#FFFFFF	#000000	##FFFFFF
##72287F	1.00	9.03	2.33	9.03
#FFFFFF	9.03	1.00	21.00	1.00
#000000	2.33	21.00	1.00	21.00
##FFFFFF	9.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0E4482

Deuteranopia (green-blind)

#324C7D

Tritanopia (blue-blind)

#733750

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #72287f;
/* rgb */ color: rgb(114, 40, 127);
/* oklch */ color: oklch(42.4% 0.153 321.3);

Tailwind

colors: {
  custom: {
    50: '#9d68a4',
    500: '#72287f',
    950: '#000000',
  },
}

SCSS

$custom: #72287f;
$custom-light: #9d68a4;
$custom-dark: #000000;

JSON

{
  "hex": "#72287f",
  "rgb": {
    "r": 114,
    "g": 40,
    "b": 127
  },
  "hsl": {
    "h": 291.034,
    "s": 52.096,
    "l": 32.745
  },
  "oklch": {
    "l": 0.42422,
    "c": 0.15257,
    "h": 321.3
  },
  "luminance": 0.06627
}

Semantic roles & 50–950 ramp

primary

#72287F

secondary

#61AF54

accent

#DC4C62

background

#F9F6FA

surface

#F2EBF4

border

#CCC6CE

text

#0F060F

muted

#7E7A7F

Preview Lab

Preview with #72287F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →