#72279D#72279D

#72279D is a dark, vivid violet. Relative luminance 0.075; OKLCH L 44.4% C 0.183 H 309.8°. Best body text is #FFFFFF at 8.42:1 contrast (WCAG AA passes).

Color values

HEX	#72279D
RGB	rgb(114, 39, 157)
HSL	hsl(278, 60%, 38%)
HSV	hsv(278, 75%, 62%)
CMYK	cmyk(27.4%, 75.2%, 0%, 38.4%)
CIE-LAB	lab(32.84, 51.96, -49.60)
CIE-LCH	lch(32.84, 71.84, 316.33°)
OKLab	oklab(44.43% 0.1173 -0.1406)
OKLCH	oklch(44.43% 0.183 309.8)
XYZ	xyz(13.7495, 7.4631, 32.6080)
Luminance	0.0746 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72279D #529D27

analogous

#37279D #72279D #9D278D

triadic

#72279D #9D7227 #279D72

tetradic

#72279D #9D3727 #529D27 #278D9D

square

#72279D #9D3727 #529D27 #278D9D

split-complementary

#72279D #8D9D27 #279D37

monochromatic

#2B0F3B #4E1B6C #72279D #9535CD #AF66D9

Accessibility & contrast

On white

8.42

#72279D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.49

#72279D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72279D

8.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72279D	#FFFFFF	#000000	##FFFFFF
##72279D	1.00	8.42	2.49	8.42
#FFFFFF	8.42	1.00	21.00	1.00
#000000	2.49	21.00	1.00	21.00
##FFFFFF	8.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004AA0

Deuteranopia (green-blind)

#084E9B

Tritanopia (blue-blind)

#6C4360

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #72279d;
/* rgb */ color: rgb(114, 39, 157);
/* oklch */ color: oklch(44.4% 0.183 309.8);

Tailwind

colors: {
  custom: {
    50: '#9f69bb',
    500: '#72279d',
    950: '#000000',
  },
}

SCSS

$custom: #72279d;
$custom-light: #9f69bb;
$custom-dark: #000000;

JSON

{
  "hex": "#72279d",
  "rgb": {
    "r": 114,
    "g": 39,
    "b": 157
  },
  "hsl": {
    "h": 278.136,
    "s": 60.204,
    "l": 38.431
  },
  "oklch": {
    "l": 0.44425,
    "c": 0.1831,
    "h": 309.8
  },
  "luminance": 0.07463
}

Semantic roles & 50–950 ramp

primary

#72279D

secondary

#83BF61

accent

#E3447E

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0712

muted

#7F7A81

Preview Lab

Preview with #72279D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →