#72279A#72279A

#72279A is a dark, vivid violet. Relative luminance 0.074; OKLCH L 44.2% C 0.180 H 310.8°. Best body text is #FFFFFF at 8.49:1 contrast (WCAG AA passes).

Color values

HEX	#72279A
RGB	rgb(114, 39, 154)
HSL	hsl(279, 60%, 38%)
HSV	hsv(279, 75%, 60%)
CMYK	cmyk(26%, 74.7%, 0%, 39.6%)
CIE-LAB	lab(32.62, 51.30, -48.14)
CIE-LCH	lch(32.62, 70.35, 316.82°)
OKLab	oklab(44.2% 0.1178 -0.1363)
OKLCH	oklch(44.2% 0.18 310.8)
XYZ	xyz(13.4966, 7.3619, 31.2756)
Luminance	0.0736 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72279A #4F9A27

analogous

#38279A #72279A #9A2789

triadic

#72279A #9A7227 #279A72

tetradic

#72279A #9A3827 #4F9A27 #27899A

square

#72279A #9A3827 #4F9A27 #27899A

split-complementary

#72279A #899A27 #279A38

monochromatic

#2A0E38 #4E1B69 #72279A #9633CB #AF64D8

Accessibility & contrast

On white

8.49

#72279A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.47

#72279A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72279A

8.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72279A	#FFFFFF	#000000	##FFFFFF
##72279A	1.00	8.49	2.47	8.49
#FFFFFF	8.49	1.00	21.00	1.00
#000000	2.47	21.00	1.00	21.00
##FFFFFF	8.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00499D

Deuteranopia (green-blind)

#114E98

Tritanopia (blue-blind)

#6D415E

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #72279a;
/* rgb */ color: rgb(114, 39, 154);
/* oklch */ color: oklch(44.2% 0.180 310.8);

Tailwind

colors: {
  custom: {
    50: '#9f69b8',
    500: '#72279a',
    950: '#000000',
  },
}

SCSS

$custom: #72279a;
$custom-light: #9f69b8;
$custom-dark: #000000;

JSON

{
  "hex": "#72279a",
  "rgb": {
    "r": 114,
    "g": 39,
    "b": 154
  },
  "hsl": {
    "h": 279.13,
    "s": 59.585,
    "l": 37.843
  },
  "oklch": {
    "l": 0.44198,
    "c": 0.18014,
    "h": 310.8
  },
  "luminance": 0.07362
}

Semantic roles & 50–950 ramp

primary

#72279A

secondary

#80BD5F

accent

#E3457C

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #72279A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →