#72276E#72276E

#72276E is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.3% C 0.138 H 329.9°. Best body text is #FFFFFF at 9.41:1 contrast (WCAG AA passes).

Color values

HEX	#72276E
RGB	rgb(114, 39, 110)
HSL	hsl(303, 49%, 30%)
HSV	hsv(303, 66%, 45%)
CMYK	cmyk(0%, 65.8%, 3.5%, 55.3%)
CIE-LAB	lab(29.80, 42.34, -25.20)
CIE-LCH	lch(29.80, 49.27, 329.24°)
OKLab	oklab(41.28% 0.1197 -0.0693)
OKLCH	oklch(41.28% 0.138 329.9)
XYZ	xyz(10.4793, 6.1550, 15.3849)
Luminance	0.0615 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72276E #27722B

analogous

#512772 #72276E #722748

triadic

#72276E #6E7227 #276E72

tetradic

#72276E #725127 #27722B #274872

square

#72276E #725127 #27722B #274872

split-complementary

#72276E #487227 #277251

monochromatic

#170816 #441742 #72276E #A0379A #C350BD

Accessibility & contrast

On white

9.41

#72276E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.23

#72276E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72276E

9.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72276E	#FFFFFF	#000000	##FFFFFF
##72276E	1.00	9.41	2.23	9.41
#FFFFFF	9.41	1.00	21.00	1.00
#000000	2.23	21.00	1.00	21.00
##FFFFFF	9.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#214070

Deuteranopia (green-blind)

#3B4A6C

Tritanopia (blue-blind)

#762F47

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #72276e;
/* rgb */ color: rgb(114, 39, 110);
/* oklch */ color: oklch(41.3% 0.138 329.9);

Tailwind

colors: {
  custom: {
    50: '#9d6798',
    500: '#72276e',
    950: '#000000',
  },
}

SCSS

$custom: #72276e;
$custom-light: #9d6798;
$custom-dark: #000000;

JSON

{
  "hex": "#72276e",
  "rgb": {
    "r": 114,
    "g": 39,
    "b": 110
  },
  "hsl": {
    "h": 303.2,
    "s": 49.02,
    "l": 30
  },
  "oklch": {
    "l": 0.41277,
    "c": 0.13833,
    "h": 329.9
  },
  "luminance": 0.06154
}

Semantic roles & 50–950 ramp

primary

#72276E

secondary

#50A455

accent

#D9574F

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060D

muted

#7E7A7E

Preview Lab

Preview with #72276E

Body copy rendered with the generated semantic roles for this colour.

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