#72274E#72274E
#72274E is a dark, moderate pink. Relative luminance 0.056; OKLCH L 39.7% C 0.114 H 351.3°. Best body text is #FFFFFF at 9.93:1 contrast (WCAG AA passes).
Color values
| HEX | #72274E |
|---|---|
| RGB | rgb(114, 39, 78) |
| HSL | hsl(329, 49%, 30%) |
| HSV | hsv(329, 66%, 45%) |
| CMYK | cmyk(0%, 65.8%, 31.6%, 55.3%) |
| CIE-LAB | lab(28.33, 37.18, -6.67) |
| CIE-LCH | lch(28.33, 37.77, 349.84°) |
| OKLab | oklab(39.71% 0.1131 -0.0173) |
| OKLCH | oklch(39.71% 0.114 351.3) |
| XYZ | xyz(9.0405, 5.5794, 7.8071) |
| Luminance | 0.0558 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 5.10
Red Purple
#820747
ΔE00 5.27
Grape
#6C3461
ΔE00 6.08
Merlot
#730039
ΔE00 6.36
Wine (survey)
#80013F
ΔE00 6.44
Reddish Purple
#910951
ΔE00 6.67
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72274E #27724B
analogous
#712772 #72274E #722728
triadic
#72274E #4E7227 #274E72
tetradic
#72274E #727127 #27724B #272872
square
#72274E #727127 #27724B #272872
split-complementary
#72274E #287227 #277271
monochromatic
#170810 #44172F #72274E #A0376D #C3508C
Accessibility & contrast
On white
9.93
#72274E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.12
#72274E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72274E
9.93:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72274E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72274E | 1.00 | 9.93 | 2.12 | 9.93 |
| #FFFFFF | 9.93 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.12 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.93 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323A4F
Deuteranopia (green-blind)
#46484C
Tritanopia (blue-blind)
#7A2337
Achromatopsia (no color)
#434343
Design tokens & code
CSS
--color: #72274e; /* rgb */ color: rgb(114, 39, 78); /* oklch */ color: oklch(39.7% 0.114 351.3);
Tailwind
colors: {
custom: {
50: '#9d667f',
500: '#72274e',
950: '#000000',
},
}SCSS
$custom: #72274e; $custom-light: #9d667f; $custom-dark: #000000;
JSON
{
"hex": "#72274e",
"rgb": {
"r": 114,
"g": 39,
"b": 78
},
"hsl": {
"h": 328.8,
"s": 49.02,
"l": 30
},
"oklch": {
"l": 0.39714,
"c": 0.11439,
"h": 351.3
},
"luminance": 0.05579
}Semantic roles & 50–950 ramp
primary
#72274E
secondary
#50A479
accent
#D9914F
background
#FAF6F7
surface
#F3EBEE
border
#CDC6C9
text
#0F060A
muted
#7F7A7C