#72272C#72272C
#72272C is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.6% C 0.106 H 19.7°. Best body text is #FFFFFF at 10.28:1 contrast (WCAG AA passes).
Color values
| HEX | #72272C |
|---|---|
| RGB | rgb(114, 39, 44) |
| HSL | hsl(356, 49%, 30%) |
| HSV | hsv(356, 66%, 45%) |
| CMYK | cmyk(0%, 65.8%, 61.4%, 55.3%) |
| CIE-LAB | lab(27.33, 33.45, 14.56) |
| CIE-LCH | lch(27.33, 36.49, 23.52°) |
| OKLab | oklab(38.65% 0.0997 0.0356) |
| OKLCH | oklch(38.65% 0.106 19.7) |
| XYZ | xyz(8.1203, 5.2114, 2.9607) |
| Luminance | 0.0521 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 3.22
Wine Red
#7B0323
ΔE00 5.20
Burgundy
#800020
ΔE00 5.69
Claret
#680018
ΔE00 6.20
Bordeaux
#7B002C
ΔE00 6.59
Maroon (survey)
#650021
ΔE00 7.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72272C #27726D
analogous
#722752 #72272C #724727
triadic
#72272C #2C7227 #272C72
tetradic
#72272C #527227 #27726D #472772
square
#72272C #527227 #27726D #472772
split-complementary
#72272C #277247 #275272
monochromatic
#170809 #44171A #72272C #A0373E #C35058
Accessibility & contrast
On white
10.28
#72272C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#72272C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72272C
10.28:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72272C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72272C | 1.00 | 10.28 | 2.04 | 10.28 |
| #FFFFFF | 10.28 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.28 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3A372C
Deuteranopia (green-blind)
#4D462A
Tritanopia (blue-blind)
#7D1829
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #72272c; /* rgb */ color: rgb(114, 39, 44); /* oklch */ color: oklch(38.6% 0.106 19.7);
Tailwind
colors: {
custom: {
50: '#9f6565',
500: '#72272c',
950: '#000000',
},
}SCSS
$custom: #72272c; $custom-light: #9f6565; $custom-dark: #000000;
JSON
{
"hex": "#72272c",
"rgb": {
"r": 114,
"g": 39,
"b": 44
},
"hsl": {
"h": 356,
"s": 49.02,
"l": 30
},
"oklch": {
"l": 0.38646,
"c": 0.10582,
"h": 19.7
},
"luminance": 0.0521
}Semantic roles & 50–950 ramp
primary
#72272C
secondary
#50A49F
accent
#D9CF4F
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#0F0605
muted
#7F7A7A