#72272B#72272B
#72272B is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.6% C 0.106 H 20.5°. Best body text is #FFFFFF at 10.29:1 contrast (WCAG AA passes).
Color values
| HEX | #72272B |
|---|---|
| RGB | rgb(114, 39, 43) |
| HSL | hsl(357, 49%, 30%) |
| HSV | hsv(357, 66%, 45%) |
| CMYK | cmyk(0%, 65.8%, 62.3%, 55.3%) |
| CIE-LAB | lab(27.31, 33.38, 15.20) |
| CIE-LCH | lch(27.31, 36.67, 24.48°) |
| OKLab | oklab(38.62% 0.0992 0.037) |
| OKLCH | oklch(38.62% 0.106 20.5) |
| XYZ | xyz(8.1017, 5.2039, 2.8629) |
| Luminance | 0.0520 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 3.56
Wine Red
#7B0323
ΔE00 5.27
Burgundy
#800020
ΔE00 5.64
Claret
#680018
ΔE00 6.16
Bordeaux
#7B002C
ΔE00 6.86
Maroon (survey)
#650021
ΔE00 7.32
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72272B #27726E
analogous
#722751 #72272B #724827
triadic
#72272B #2B7227 #272B72
tetradic
#72272B #517227 #27726E #482772
square
#72272B #517227 #27726E #482772
split-complementary
#72272B #277248 #275172
monochromatic
#170809 #44171A #72272B #A0373C #C35056
Accessibility & contrast
On white
10.29
#72272B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#72272B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72272B
10.29:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72272B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72272B | 1.00 | 10.29 | 2.04 | 10.29 |
| #FFFFFF | 10.29 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.29 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3A372B
Deuteranopia (green-blind)
#4D4629
Tritanopia (blue-blind)
#7D1829
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #72272b; /* rgb */ color: rgb(114, 39, 43); /* oklch */ color: oklch(38.6% 0.106 20.5);
Tailwind
colors: {
custom: {
50: '#a06564',
500: '#72272b',
950: '#000000',
},
}SCSS
$custom: #72272b; $custom-light: #a06564; $custom-dark: #000000;
JSON
{
"hex": "#72272b",
"rgb": {
"r": 114,
"g": 39,
"b": 43
},
"hsl": {
"h": 356.8,
"s": 49.02,
"l": 30
},
"oklch": {
"l": 0.38623,
"c": 0.10589,
"h": 20.5
},
"luminance": 0.05203
}Semantic roles & 50–950 ramp
primary
#72272B
secondary
#50A4A0
accent
#D9D14F
background
#FAF6F5
surface
#F4EBEA
border
#CEC6C6
text
#0F0605
muted
#7F7A79