#72271E#72271E
#72271E is a dark, moderate red. Relative luminance 0.051; OKLCH L 38.4% C 0.108 H 29.7°. Best body text is #FFFFFF at 10.37:1 contrast (WCAG AA passes).
Color values
| HEX | #72271E |
|---|---|
| RGB | rgb(114, 39, 30) |
| HSL | hsl(6, 58%, 28%) |
| HSV | hsv(6, 74%, 45%) |
| CMYK | cmyk(0%, 65.8%, 73.7%, 55.3%) |
| CIE-LAB | lab(27.08, 32.50, 23.32) |
| CIE-LCH | lch(27.08, 40.01, 35.66°) |
| OKLab | oklab(38.38% 0.0938 0.0535) |
| OKLCH | oklch(38.38% 0.108 29.7) |
| XYZ | xyz(7.9001, 5.1233, 1.8009) |
| Luminance | 0.0512 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 5.05
Blood
#770001
ΔE00 6.15
Rosewood
#65000B
ΔE00 6.60
Indian Red
#850E04
ΔE00 6.73
Maroon
#800000
ΔE00 6.76
Crimson (survey)
#8C000F
ΔE00 6.89
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72271E #1E6972
analogous
#721E3F #72271E #72511E
triadic
#72271E #1E7227 #271E72
tetradic
#72271E #3F721E #1E6972 #511E72
square
#72271E #3F721E #1E6972 #511E72
split-complementary
#72271E #1E7251 #1E3F72
monochromatic
#180806 #421611 #72271E #A2382B #CC4D3E
Accessibility & contrast
On white
10.37
#72271E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#72271E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72271E
10.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72271E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72271E | 1.00 | 10.37 | 2.02 | 10.37 |
| #FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3B361D
Deuteranopia (green-blind)
#4E461C
Tritanopia (blue-blind)
#7E1525
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #72271e; /* rgb */ color: rgb(114, 39, 30); /* oklch */ color: oklch(38.4% 0.108 29.7);
Tailwind
colors: {
custom: {
50: '#a1655a',
500: '#72271e',
950: '#000000',
},
}SCSS
$custom: #72271e; $custom-light: #a1655a; $custom-dark: #000000;
JSON
{
"hex": "#72271e",
"rgb": {
"r": 114,
"g": 39,
"b": 30
},
"hsl": {
"h": 6.429,
"s": 58.333,
"l": 28.235
},
"oklch": {
"l": 0.38382,
"c": 0.10794,
"h": 29.7
},
"luminance": 0.05122
}Semantic roles & 50–950 ramp
primary
#72271E
secondary
#469CA6
accent
#D1E246
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100603
muted
#7F7A78