#72271D#72271D

#72271D is a dark, moderate red. Relative luminance 0.051; OKLCH L 38.4% C 0.108 H 30.3°. Best body text is #FFFFFF at 10.38:1 contrast (WCAG AA passes).

Color values

HEX	#72271D
RGB	rgb(114, 39, 29)
HSL	hsl(7, 59%, 28%)
HSV	hsv(7, 75%, 45%)
CMYK	cmyk(0%, 65.8%, 74.6%, 55.3%)
CIE-LAB	lab(27.07, 32.45, 23.93)
CIE-LCH	lch(27.07, 40.32, 36.41°)
OKLab	oklab(38.37% 0.0934 0.0546)
OKLCH	oklch(38.37% 0.108 30.3)
XYZ	xyz(7.8875, 5.1183, 1.7347)
Luminance	0.0512 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72271D #1D6872

analogous

#721D3D #72271D #72511D

triadic

#72271D #1D7227 #271D72

tetradic

#72271D #3D721D #1D6872 #511D72

square

#72271D #3D721D #1D6872 #511D72

split-complementary

#72271D #1D7251 #1D3D72

monochromatic

#180806 #411611 #72271D #A33829 #CD4D3C

Accessibility & contrast

On white

10.38

#72271D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.02

#72271D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72271D

10.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72271D	#FFFFFF	#000000	##FFFFFF
##72271D	1.00	10.38	2.02	10.38
#FFFFFF	10.38	1.00	21.00	1.00
#000000	2.02	21.00	1.00	21.00
##FFFFFF	10.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C361C

Deuteranopia (green-blind)

#4E461B

Tritanopia (blue-blind)

#7E1525

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #72271d;
/* rgb */ color: rgb(114, 39, 29);
/* oklch */ color: oklch(38.4% 0.108 30.3);

Tailwind

colors: {
  custom: {
    50: '#a16559',
    500: '#72271d',
    950: '#000000',
  },
}

SCSS

$custom: #72271d;
$custom-light: #a16559;
$custom-dark: #000000;

JSON

{
  "hex": "#72271d",
  "rgb": {
    "r": 114,
    "g": 39,
    "b": 29
  },
  "hsl": {
    "h": 7.059,
    "s": 59.441,
    "l": 28.039
  },
  "oklch": {
    "l": 0.38367,
    "c": 0.10817,
    "h": 30.3
  },
  "luminance": 0.05117
}

Semantic roles & 50–950 ramp

primary

#72271D

secondary

#459BA6

accent

#D0E345

background

#FAF6F5

surface

#F4EBE9

border

#CEC6C5

text

#100603

muted

#7F7A78

Preview Lab

Preview with #72271D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →