#72271C#72271C
#72271C is a dark, moderate red. Relative luminance 0.051; OKLCH L 38.4% C 0.108 H 30.9°. Best body text is #FFFFFF at 10.38:1 contrast (WCAG AA passes).
Color values
| HEX | #72271C |
|---|---|
| RGB | rgb(114, 39, 28) |
| HSL | hsl(8, 61%, 28%) |
| HSV | hsv(8, 75%, 45%) |
| CMYK | cmyk(0%, 65.8%, 75.4%, 55.3%) |
| CIE-LAB | lab(27.06, 32.40, 24.54) |
| CIE-LCH | lch(27.06, 40.64, 37.14°) |
| OKLab | oklab(38.35% 0.093 0.0557) |
| OKLCH | oklch(38.35% 0.108 30.9) |
| XYZ | xyz(7.8754, 5.1134, 1.6707) |
| Luminance | 0.0511 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.68
Blood
#770001
ΔE00 5.87
Indian Red
#850E04
ΔE00 6.31
Maroon
#800000
ΔE00 6.41
Red Brown
#8B2E16
ΔE00 6.63
Dark Red
#840000
ΔE00 6.75
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72271C #1C6772
analogous
#721C3C #72271C #72521C
triadic
#72271C #1C7227 #271C72
tetradic
#72271C #3C721C #1C6772 #521C72
square
#72271C #3C721C #1C6772 #521C72
split-complementary
#72271C #1C7252 #1C3C72
monochromatic
#190806 #411610 #72271C #A33828 #CF4D3A
Accessibility & contrast
On white
10.38
#72271C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#72271C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72271C
10.38:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72271C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72271C | 1.00 | 10.38 | 2.02 | 10.38 |
| #FFFFFF | 10.38 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.38 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3C361A
Deuteranopia (green-blind)
#4E461A
Tritanopia (blue-blind)
#7E1525
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #72271c; /* rgb */ color: rgb(114, 39, 28); /* oklch */ color: oklch(38.4% 0.108 30.9);
Tailwind
colors: {
custom: {
50: '#a16558',
500: '#72271c',
950: '#000000',
},
}SCSS
$custom: #72271c; $custom-light: #a16558; $custom-dark: #000000;
JSON
{
"hex": "#72271c",
"rgb": {
"r": 114,
"g": 39,
"b": 28
},
"hsl": {
"h": 7.674,
"s": 60.563,
"l": 27.843
},
"oklch": {
"l": 0.38352,
"c": 0.10839,
"h": 30.9
},
"luminance": 0.05112
}Semantic roles & 50–950 ramp
primary
#72271C
secondary
#439AA6
accent
#CFE444
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100603
muted
#7F7A78