#72271B#72271B

#72271B is a dark, moderate red. Relative luminance 0.051; OKLCH L 38.3% C 0.109 H 31.5°. Best body text is #FFFFFF at 10.39:1 contrast (WCAG AA passes).

Color values

HEX	#72271B
RGB	rgb(114, 39, 27)
HSL	hsl(8, 62%, 28%)
HSV	hsv(8, 76%, 45%)
CMYK	cmyk(0%, 65.8%, 76.3%, 55.3%)
CIE-LAB	lab(27.04, 32.34, 25.13)
CIE-LCH	lch(27.04, 40.96, 37.85°)
OKLab	oklab(38.34% 0.0926 0.0568)
OKLCH	oklch(38.34% 0.109 31.5)
XYZ	xyz(7.8636, 5.1087, 1.6087)
Luminance	0.0511 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72271B #1B6672

analogous

#721B3A #72271B #72521B

triadic

#72271B #1B7227 #271B72

tetradic

#72271B #3A721B #1B6672 #521B72

square

#72271B #3A721B #1B6672 #521B72

split-complementary

#72271B #1B7252 #1B3A72

monochromatic

#190806 #41160F #72271B #A33827 #D04D38

Accessibility & contrast

On white

10.39

#72271B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.02

#72271B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72271B

10.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72271B	#FFFFFF	#000000	##FFFFFF
##72271B	1.00	10.39	2.02	10.39
#FFFFFF	10.39	1.00	21.00	1.00
#000000	2.02	21.00	1.00	21.00
##FFFFFF	10.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C3619

Deuteranopia (green-blind)

#4E4619

Tritanopia (blue-blind)

#7E1525

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #72271b;
/* rgb */ color: rgb(114, 39, 27);
/* oklch */ color: oklch(38.3% 0.109 31.5);

Tailwind

colors: {
  custom: {
    50: '#a16558',
    500: '#72271b',
    950: '#000000',
  },
}

SCSS

$custom: #72271b;
$custom-light: #a16558;
$custom-dark: #000000;

JSON

{
  "hex": "#72271b",
  "rgb": {
    "r": 114,
    "g": 39,
    "b": 27
  },
  "hsl": {
    "h": 8.276,
    "s": 61.702,
    "l": 27.647
  },
  "oklch": {
    "l": 0.38338,
    "c": 0.10862,
    "h": 31.5
  },
  "luminance": 0.05108
}

Semantic roles & 50–950 ramp

primary

#72271B

secondary

#4299A7

accent

#CEE543

background

#FAF6F5

surface

#F4EBE9

border

#CEC6C5

text

#100603

muted

#7F7A78

Preview Lab

Preview with #72271B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →