#722714#722714
#722714 is a dark, moderate red. Relative luminance 0.051; OKLCH L 38.3% C 0.110 H 35.2°. Best body text is #FFFFFF at 10.42:1 contrast (WCAG AA passes).
Color values
| HEX | #722714 |
|---|---|
| RGB | rgb(114, 39, 20) |
| HSL | hsl(12, 70%, 26%) |
| HSV | hsv(12, 82%, 45%) |
| CMYK | cmyk(0%, 65.8%, 82.5%, 55.3%) |
| CIE-LAB | lab(26.96, 32.03, 29.17) |
| CIE-LCH | lch(26.96, 43.32, 42.33°) |
| OKLab | oklab(38.25% 0.0902 0.0636) |
| OKLCH | oklch(38.25% 0.11 35.2) |
| XYZ | xyz(7.7921, 5.0801, 1.2319) |
| Luminance | 0.0508 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.35
Reddish Brown
#7F2B0A
ΔE00 4.43
Chestnut
#742802
ΔE00 4.71
Red Brown
#8B2E16
ΔE00 5.42
Indian Red
#850E04
ΔE00 5.51
Blood
#770001
ΔE00 5.76
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#722714 #145F72
analogous
#721430 #722714 #725614
triadic
#722714 #147227 #271472
tetradic
#722714 #307214 #145F72 #561472
square
#722714 #307214 #145F72 #561472
split-complementary
#722714 #147256 #143072
monochromatic
#1A0905 #3E150B #722714 #A6391D #D94B27
Accessibility & contrast
On white
10.42
#722714 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#722714 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #722714
10.42:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##722714 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##722714 | 1.00 | 10.42 | 2.02 | 10.42 |
| #FFFFFF | 10.42 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.42 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3C3511
Deuteranopia (green-blind)
#4F4611
Tritanopia (blue-blind)
#7E1323
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #722714; /* rgb */ color: rgb(114, 39, 20); /* oklch */ color: oklch(38.3% 0.110 35.2);
Tailwind
colors: {
custom: {
50: '#a16553',
500: '#722714',
950: '#000000',
},
}SCSS
$custom: #722714; $custom-light: #a16553; $custom-dark: #000000;
JSON
{
"hex": "#722714",
"rgb": {
"r": 114,
"g": 39,
"b": 20
},
"hsl": {
"h": 12.128,
"s": 70.149,
"l": 26.275
},
"oklch": {
"l": 0.38252,
"c": 0.11033,
"h": 35.2
},
"luminance": 0.05079
}Semantic roles & 50–950 ramp
primary
#722714
secondary
#3992A8
accent
#C9ED3B
background
#FAF6F4
surface
#F4EBE7
border
#CEC6C3
text
#100602
muted
#7F7A78