#722698#722698

#722698 is a dark, vivid purple. Relative luminance 0.072; OKLCH L 43.9% C 0.179 H 311.6°. Best body text is #FFFFFF at 8.58:1 contrast (WCAG AA passes).

Color values

HEX	#722698
RGB	rgb(114, 38, 152)
HSL	hsl(280, 60%, 37%)
HSV	hsv(280, 75%, 60%)
CMYK	cmyk(25%, 75%, 0%, 40.4%)
CIE-LAB	lab(32.33, 51.27, -47.39)
CIE-LCH	lch(32.33, 69.81, 317.25°)
OKLab	oklab(43.95% 0.1191 -0.1341)
OKLCH	oklch(43.95% 0.179 311.6)
XYZ	xyz(13.2990, 7.2310, 30.3948)
Luminance	0.0723 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#722698 #4C9826

analogous

#392698 #722698 #982685

triadic

#722698 #987226 #269872

tetradic

#722698 #983926 #4C9826 #268598

square

#722698 #983926 #4C9826 #268598

split-complementary

#722698 #859826 #269839

monochromatic

#290E36 #4D1A67 #722698 #9732C9 #B061D7

Accessibility & contrast

On white

8.58

#722698 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.45

#722698 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #722698

8.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##722698	#FFFFFF	#000000	##FFFFFF
##722698	1.00	8.58	2.45	8.58
#FFFFFF	8.58	1.00	21.00	1.00
#000000	2.45	21.00	1.00	21.00
##FFFFFF	8.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00489B

Deuteranopia (green-blind)

#144D96

Tritanopia (blue-blind)

#6D405D

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #722698;
/* rgb */ color: rgb(114, 38, 152);
/* oklch */ color: oklch(43.9% 0.179 311.6);

Tailwind

colors: {
  custom: {
    50: '#9f68b7',
    500: '#722698',
    950: '#000000',
  },
}

SCSS

$custom: #722698;
$custom-light: #9f68b7;
$custom-dark: #000000;

JSON

{
  "hex": "#722698",
  "rgb": {
    "r": 114,
    "g": 38,
    "b": 152
  },
  "hsl": {
    "h": 280,
    "s": 60,
    "l": 37.255
  },
  "oklch": {
    "l": 0.43947,
    "c": 0.17934,
    "h": 311.6
  },
  "luminance": 0.07231
}

Semantic roles & 50–950 ramp

primary

#722698

secondary

#7DBD5D

accent

#E34579

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #722698

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →