#72246D#72246D

#72246D is a dark, vivid purple. Relative luminance 0.059; OKLCH L 40.9% C 0.142 H 330.5°. Best body text is #FFFFFF at 9.60:1 contrast (WCAG AA passes).

Color values

HEX	#72246D
RGB	rgb(114, 36, 109)
HSL	hsl(304, 52%, 29%)
HSV	hsv(304, 68%, 45%)
CMYK	cmyk(0%, 68.4%, 4.4%, 55.3%)
CIE-LAB	lab(29.27, 43.48, -25.40)
CIE-LCH	lch(29.27, 50.36, 329.71°)
OKLab	oklab(40.88% 0.1234 -0.0699)
OKLCH	oklch(40.88% 0.142 330.5)
XYZ	xyz(10.3306, 5.9440, 15.0682)
Luminance	0.0594 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72246D #247229

analogous

#502472 #72246D #722446

triadic

#72246D #6D7224 #246D72

tetradic

#72246D #725024 #247229 #244672

square

#72246D #725024 #247229 #244672

split-complementary

#72246D #467224 #247250

monochromatic

#170716 #431541 #72246D #A13399 #C64ABE

Accessibility & contrast

On white

9.60

#72246D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.19

#72246D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72246D

9.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72246D	#FFFFFF	#000000	##FFFFFF
##72246D	1.00	9.60	2.19	9.60
#FFFFFF	9.60	1.00	21.00	1.00
#000000	2.19	21.00	1.00	21.00
##FFFFFF	9.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1E3E6F

Deuteranopia (green-blind)

#3A496B

Tritanopia (blue-blind)

#762D45

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #72246d;
/* rgb */ color: rgb(114, 36, 109);
/* oklch */ color: oklch(40.9% 0.142 330.5);

Tailwind

colors: {
  custom: {
    50: '#9d6697',
    500: '#72246d',
    950: '#000000',
  },
}

SCSS

$custom: #72246d;
$custom-light: #9d6697;
$custom-dark: #000000;

JSON

{
  "hex": "#72246d",
  "rgb": {
    "r": 114,
    "g": 36,
    "b": 109
  },
  "hsl": {
    "h": 303.846,
    "s": 52,
    "l": 29.412
  },
  "oklch": {
    "l": 0.40875,
    "c": 0.1418,
    "h": 330.5
  },
  "luminance": 0.05943
}

Semantic roles & 50–950 ramp

primary

#72246D

secondary

#4DA553

accent

#DB564C

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060D

muted

#7E7A7E

Preview Lab

Preview with #72246D

Body copy rendered with the generated semantic roles for this colour.

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