#72246B#72246B

#72246B is a dark, vivid purple. Relative luminance 0.059; OKLCH L 40.8% C 0.140 H 331.6°. Best body text is #FFFFFF at 9.63:1 contrast (WCAG AA passes).

Color values

HEX#72246B
RGBrgb(114, 36, 107)
HSLhsl(305, 52%, 29%)
HSVhsv(305, 68%, 45%)
CMYKcmyk(0%, 68.4%, 6.1%, 55.3%)
CIE-LABlab(29.16, 43.13, -24.28)
CIE-LCHlch(29.16, 49.49, 330.62°)
OKLaboklab(40.76% 0.1232 -0.0667)
OKLCHoklch(40.76% 0.14 331.6)
XYZxyz(10.2241, 5.9015, 14.5077)
Luminance0.0590 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#72246B #24722B
analogous
#522472 #72246B #722444
triadic
#72246B #6B7224 #246B72
tetradic
#72246B #725224 #24722B #244472
square
#72246B #725224 #24722B #244472
split-complementary
#72246B #447224 #247252
monochromatic
#170716 #43153F #72246B #A13397 #C64ABB

Accessibility & contrast

On white

9.63
#72246B on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.18
#72246B on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72246B
9.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##72246B#FFFFFF#000000##FFFFFF
##72246B1.009.632.189.63
#FFFFFF9.631.0021.001.00
#0000002.1821.001.0021.00
##FFFFFF9.631.0021.001.00

Color blindness preview

Protanopia (red-blind)
#203E6D
Deuteranopia (green-blind)
#3B4969
Tritanopia (blue-blind)
#772C44
Achromatopsia (no color)
#454545

Design tokens & code

CSS
--color: #72246b;
/* rgb */ color: rgb(114, 36, 107);
/* oklch */ color: oklch(40.8% 0.140 331.6);
Tailwind
colors: {
  custom: {
    50: '#9d6595',
    500: '#72246b',
    950: '#000000',
  },
}
SCSS
$custom: #72246b;
$custom-light: #9d6595;
$custom-dark: #000000;
JSON
{
  "hex": "#72246b",
  "rgb": {
    "r": 114,
    "g": 36,
    "b": 107
  },
  "hsl": {
    "h": 305.385,
    "s": 52,
    "l": 29.412
  },
  "oklch": {
    "l": 0.40761,
    "c": 0.1401,
    "h": 331.6
  },
  "luminance": 0.05901
}

Semantic roles & 50–950 ramp

primary
#72246B
secondary
#4DA555
accent
#DB594C
background
#F9F6F9
surface
#F2EBF2
border
#CCC6CC
text
#0F060D
muted
#7E7A7E

Preview Lab

Preview with #72246B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#72246B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva