#72243E#72243E
#72243E is a dark, moderate pink. Relative luminance 0.052; OKLCH L 38.7% C 0.112 H 3.4°. Best body text is #FFFFFF at 10.31:1 contrast (WCAG AA passes).
Color values
| HEX | #72243E |
|---|---|
| RGB | rgb(114, 36, 62) |
| HSL | hsl(340, 52%, 29%) |
| HSV | hsv(340, 68%, 45%) |
| CMYK | cmyk(0%, 68.4%, 45.6%, 55.3%) |
| CIE-LAB | lab(27.26, 36.59, 2.44) |
| CIE-LCH | lch(27.26, 36.67, 3.81°) |
| OKLab | oklab(38.75% 0.1118 0.0067) |
| OKLCH | oklch(38.75% 0.112 3.4) |
| XYZ | xyz(8.4404, 5.1880, 5.1134) |
| Luminance | 0.0519 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 4.79
Wine (survey)
#80013F
ΔE00 4.87
Red Purple
#820747
ΔE00 5.52
Wine
#722F37
ΔE00 5.73
Bordeaux
#7B002C
ΔE00 6.30
Mulberry
#920A4E
ΔE00 7.14
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72243E #247258
analogous
#722465 #72243E #723124
triadic
#72243E #3E7224 #243E72
tetradic
#72243E #657224 #247258 #312472
square
#72243E #657224 #247258 #312472
split-complementary
#72243E #247231 #246572
monochromatic
#17070D #431525 #72243E #A13357 #C64A74
Accessibility & contrast
On white
10.31
#72243E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#72243E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72243E
10.31:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72243E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72243E | 1.00 | 10.31 | 2.04 | 10.31 |
| #FFFFFF | 10.31 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.31 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#34373F
Deuteranopia (green-blind)
#49463C
Tritanopia (blue-blind)
#7C1A2E
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #72243e; /* rgb */ color: rgb(114, 36, 62); /* oklch */ color: oklch(38.7% 0.112 3.4);
Tailwind
colors: {
custom: {
50: '#9e6473',
500: '#72243e',
950: '#000000',
},
}SCSS
$custom: #72243e; $custom-light: #9e6473; $custom-dark: #000000;
JSON
{
"hex": "#72243e",
"rgb": {
"r": 114,
"g": 36,
"b": 62
},
"hsl": {
"h": 340,
"s": 52,
"l": 29.412
},
"oklch": {
"l": 0.38747,
"c": 0.11197,
"h": 3.4
},
"luminance": 0.05187
}Semantic roles & 50–950 ramp
primary
#72243E
secondary
#4DA588
accent
#DBAC4C
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#0F0608
muted
#7F7A7B