#72241B#72241B
#72241B is a dark, moderate red. Relative luminance 0.049; OKLCH L 37.9% C 0.112 H 29.7°. Best body text is #FFFFFF at 10.59:1 contrast (WCAG AA passes).
Color values
| HEX | #72241B |
|---|---|
| RGB | rgb(114, 36, 27) |
| HSL | hsl(6, 62%, 28%) |
| HSV | hsv(6, 76%, 45%) |
| CMYK | cmyk(0%, 68.4%, 76.3%, 55.3%) |
| CIE-LAB | lab(26.50, 33.79, 24.53) |
| CIE-LCH | lch(26.50, 41.75, 35.98°) |
| OKLab | oklab(37.93% 0.0971 0.0555) |
| OKLCH | oklch(37.93% 0.112 29.7) |
| XYZ | xyz(7.7690, 4.9194, 1.5772) |
| Luminance | 0.0492 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.31
Blood
#770001
ΔE00 5.40
Rosewood
#65000B
ΔE00 6.08
Maroon
#800000
ΔE00 6.09
Indian Red
#850E04
ΔE00 6.16
Crimson (survey)
#8C000F
ΔE00 6.41
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72241B #1B6972
analogous
#721B3D #72241B #724F1B
triadic
#72241B #1B7224 #241B72
tetradic
#72241B #3D721B #1B6972 #4F1B72
square
#72241B #3D721B #1B6972 #4F1B72
split-complementary
#72241B #1B724F #1B3D72
monochromatic
#190806 #41140F #72241B #A33427 #D04738
Accessibility & contrast
On white
10.59
#72241B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.98
#72241B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72241B
10.59:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72241B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72241B | 1.00 | 10.59 | 1.98 | 10.59 |
| #FFFFFF | 10.59 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.98 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.59 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3A341A
Deuteranopia (green-blind)
#4D4518
Tritanopia (blue-blind)
#7E0F22
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #72241b; /* rgb */ color: rgb(114, 36, 27); /* oklch */ color: oklch(37.9% 0.112 29.7);
Tailwind
colors: {
custom: {
50: '#a16358',
500: '#72241b',
950: '#000000',
},
}SCSS
$custom: #72241b; $custom-light: #a16358; $custom-dark: #000000;
JSON
{
"hex": "#72241b",
"rgb": {
"r": 114,
"g": 36,
"b": 27
},
"hsl": {
"h": 6.207,
"s": 61.702,
"l": 27.647
},
"oklch": {
"l": 0.37933,
"c": 0.11184,
"h": 29.7
},
"luminance": 0.04918
}Semantic roles & 50–950 ramp
primary
#72241B
secondary
#429CA7
accent
#D4E543
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100503
muted
#7F7A78