#722376#722376

#722376 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.3% C 0.151 H 325.9°. Best body text is #FFFFFF at 9.47:1 contrast (WCAG AA passes).

Color values

HEX	#722376
RGB	rgb(114, 35, 118)
HSL	hsl(297, 54%, 30%)
HSV	hsv(297, 70%, 46%)
CMYK	cmyk(3.4%, 70.3%, 0%, 53.7%)
CIE-LAB	lab(29.63, 45.56, -30.56)
CIE-LCH	lch(29.63, 54.86, 326.15°)
OKLab	oklab(41.3% 0.125 -0.0848)
OKLCH	oklch(41.3% 0.151 325.9)
XYZ	xyz(10.8103, 6.0882, 17.7418)
Luminance	0.0609 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#722376 #277623

analogous

#482376 #722376 #762351

triadic

#722376 #767223 #237672

tetradic

#722376 #764823 #277623 #235176

square

#722376 #764823 #277623 #235176

split-complementary

#722376 #517623 #237648

monochromatic

#170718 #441547 #722376 #A031A5 #C34AC9

Accessibility & contrast

On white

9.47

#722376 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.22

#722376 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #722376

9.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##722376	#FFFFFF	#000000	##FFFFFF
##722376	1.00	9.47	2.22	9.47
#FFFFFF	9.47	1.00	21.00	1.00
#000000	2.22	21.00	1.00	21.00
##FFFFFF	9.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#123F78

Deuteranopia (green-blind)

#354974

Tritanopia (blue-blind)

#753049

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #722376;
/* rgb */ color: rgb(114, 35, 118);
/* oklch */ color: oklch(41.3% 0.151 325.9);

Tailwind

colors: {
  custom: {
    50: '#9d659e',
    500: '#722376',
    950: '#000000',
  },
}

SCSS

$custom: #722376;
$custom-light: #9d659e;
$custom-dark: #000000;

JSON

{
  "hex": "#722376",
  "rgb": {
    "r": 114,
    "g": 35,
    "b": 118
  },
  "hsl": {
    "h": 297.108,
    "s": 54.248,
    "l": 30
  },
  "oklch": {
    "l": 0.41304,
    "c": 0.15107,
    "h": 325.9
  },
  "luminance": 0.06087
}

Semantic roles & 50–950 ramp

primary

#722376

secondary

#50A94C

accent

#DE4A51

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060E

muted

#7E7A7E

Preview Lab

Preview with #722376

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →