#72231B#72231B
#72231B is a dark, moderate red. Relative luminance 0.049; OKLCH L 37.8% C 0.113 H 29.2°. Best body text is #FFFFFF at 10.65:1 contrast (WCAG AA passes).
Color values
| HEX | #72231B |
|---|---|
| RGB | rgb(114, 35, 27) |
| HSL | hsl(6, 62%, 28%) |
| HSV | hsv(6, 76%, 45%) |
| CMYK | cmyk(0%, 69.3%, 76.3%, 55.3%) |
| CIE-LAB | lab(26.33, 34.25, 24.33) |
| CIE-LCH | lch(26.33, 42.02, 35.39°) |
| OKLab | oklab(37.8% 0.0986 0.055) |
| OKLCH | oklch(37.8% 0.113 29.2) |
| XYZ | xyz(7.7391, 4.8597, 1.5672) |
| Luminance | 0.0486 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.29
Blood
#770001
ΔE00 5.33
Rosewood
#65000B
ΔE00 5.82
Maroon
#800000
ΔE00 6.07
Indian Red
#850E04
ΔE00 6.21
Crimson (survey)
#8C000F
ΔE00 6.31
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72231B #1B6A72
analogous
#721B3F #72231B #724E1B
triadic
#72231B #1B7223 #231B72
tetradic
#72231B #3F721B #1B6A72 #4E1B72
square
#72231B #3F721B #1B6A72 #4E1B72
split-complementary
#72231B #1B724E #1B3F72
monochromatic
#190806 #41140F #72231B #A33227 #D04638
Accessibility & contrast
On white
10.65
#72231B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.97
#72231B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72231B
10.65:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72231B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72231B | 1.00 | 10.65 | 1.97 | 10.65 |
| #FFFFFF | 10.65 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.97 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.65 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#39331A
Deuteranopia (green-blind)
#4D4518
Tritanopia (blue-blind)
#7E0D22
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #72231b; /* rgb */ color: rgb(114, 35, 27); /* oklch */ color: oklch(37.8% 0.113 29.2);
Tailwind
colors: {
custom: {
50: '#a16357',
500: '#72231b',
950: '#000000',
},
}SCSS
$custom: #72231b; $custom-light: #a16357; $custom-dark: #000000;
JSON
{
"hex": "#72231b",
"rgb": {
"r": 114,
"g": 35,
"b": 27
},
"hsl": {
"h": 5.517,
"s": 61.702,
"l": 27.647
},
"oklch": {
"l": 0.37804,
"c": 0.1129,
"h": 29.2
},
"luminance": 0.04859
}Semantic roles & 50–950 ramp
primary
#72231B
secondary
#429DA7
accent
#D6E543
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100503
muted
#7F7A78