#72207B#72207B

#72207B is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.3% C 0.159 H 323.6°. Best body text is #FFFFFF at 9.51:1 contrast (WCAG AA passes).

Color values

HEX	#72207B
RGB	rgb(114, 32, 123)
HSL	hsl(294, 59%, 30%)
HSV	hsv(294, 74%, 48%)
CMYK	cmyk(7.3%, 74%, 0%, 51.8%)
CIE-LAB	lab(29.52, 47.70, -33.91)
CIE-LCH	lch(29.52, 58.52, 324.59°)
OKLab	oklab(41.32% 0.1283 -0.0945)
OKLCH	oklch(41.32% 0.159 323.6)
XYZ	xyz(11.0308, 6.0412, 19.3201)
Luminance	0.0604 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72207B #297B20

analogous

#44207B #72207B #7B2056

triadic

#72207B #7B7220 #207B72

tetradic

#72207B #7B4420 #297B20 #20567B

square

#72207B #7B4420 #297B20 #20567B

split-complementary

#72207B #567B20 #207B44

monochromatic

#18071A #45134A #72207B #9F2DAC #C146CF

Accessibility & contrast

On white

9.51

#72207B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#72207B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72207B

9.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72207B	#FFFFFF	#000000	##FFFFFF
##72207B	1.00	9.51	2.21	9.51
#FFFFFF	9.51	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#013F7E

Deuteranopia (green-blind)

#304979

Tritanopia (blue-blind)

#74304B

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #72207b;
/* rgb */ color: rgb(114, 32, 123);
/* oklch */ color: oklch(41.3% 0.159 323.6);

Tailwind

colors: {
  custom: {
    50: '#9e64a2',
    500: '#72207b',
    950: '#000000',
  },
}

SCSS

$custom: #72207b;
$custom-light: #9e64a2;
$custom-dark: #000000;

JSON

{
  "hex": "#72207b",
  "rgb": {
    "r": 114,
    "g": 32,
    "b": 123
  },
  "hsl": {
    "h": 294.066,
    "s": 58.71,
    "l": 30.392
  },
  "oklch": {
    "l": 0.41318,
    "c": 0.15935,
    "h": 323.6
  },
  "luminance": 0.0604
}

Semantic roles & 50–950 ramp

primary

#72207B

secondary

#53AE49

accent

#E24655

background

#FAF6FA

surface

#F3EBF3

border

#CDC6CD

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #72207B

Body copy rendered with the generated semantic roles for this colour.

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