#722070#722070

#722070 is a dark, vivid purple. Relative luminance 0.058; OKLCH L 40.6% C 0.150 H 328.9°. Best body text is #FFFFFF at 9.74:1 contrast (WCAG AA passes).

Color values

HEX	#722070
RGB	rgb(114, 32, 112)
HSL	hsl(301, 56%, 29%)
HSV	hsv(301, 72%, 45%)
CMYK	cmyk(0%, 71.9%, 1.8%, 55.3%)
CIE-LAB	lab(28.85, 45.67, -27.98)
CIE-LCH	lch(28.85, 53.55, 328.51°)
OKLab	oklab(40.63% 0.1283 -0.0773)
OKLCH	oklch(40.63% 0.15 328.9)
XYZ	xyz(10.3805, 5.7810, 15.8952)
Luminance	0.0578 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#722070 #207222

analogous

#4B2072 #722070 #722047

triadic

#722070 #707220 #207072

tetradic

#722070 #724B20 #207222 #204772

square

#722070 #724B20 #207222 #204772

split-complementary

#722070 #477220 #20724B

monochromatic

#180717 #421341 #722070 #A22D9F #CA42C7

Accessibility & contrast

On white

9.74

#722070 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.16

#722070 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #722070

9.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##722070	#FFFFFF	#000000	##FFFFFF
##722070	1.00	9.74	2.16	9.74
#FFFFFF	9.74	1.00	21.00	1.00
#000000	2.16	21.00	1.00	21.00
##FFFFFF	9.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#153D72

Deuteranopia (green-blind)

#36486E

Tritanopia (blue-blind)

#762B45

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #722070;
/* rgb */ color: rgb(114, 32, 112);
/* oklch */ color: oklch(40.6% 0.150 328.9);

Tailwind

colors: {
  custom: {
    50: '#9d6499',
    500: '#722070',
    950: '#000000',
  },
}

SCSS

$custom: #722070;
$custom-light: #9d6499;
$custom-dark: #000000;

JSON

{
  "hex": "#722070",
  "rgb": {
    "r": 114,
    "g": 32,
    "b": 112
  },
  "hsl": {
    "h": 301.463,
    "s": 56.164,
    "l": 28.627
  },
  "oklch": {
    "l": 0.40628,
    "c": 0.14977,
    "h": 328.9
  },
  "luminance": 0.0578
}

Semantic roles & 50–950 ramp

primary

#722070

secondary

#48A64A

accent

#DF4C48

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #722070

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →