#721F99#721F99

#721F99 is a dark, vivid purple. Relative luminance 0.069; OKLCH L 43.4% C 0.188 H 311.9°. Best body text is #FFFFFF at 8.86:1 contrast (WCAG AA passes).

Color values

HEX	#721F99
RGB	rgb(114, 31, 153)
HSL	hsl(281, 66%, 36%)
HSV	hsv(281, 80%, 60%)
CMYK	cmyk(25.5%, 79.7%, 0%, 40%)
CIE-LAB	lab(31.48, 54.13, -49.37)
CIE-LCH	lch(31.48, 73.26, 317.63°)
OKLab	oklab(43.37% 0.1253 -0.1398)
OKLCH	oklch(43.37% 0.188 311.9)
XYZ	xyz(13.1781, 6.8577, 30.7603)
Luminance	0.0686 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721F99 #46991F

analogous

#351F99 #721F99 #991F83

triadic

#721F99 #99721F #1F9972

tetradic

#721F99 #99351F #46991F #1F8399

square

#721F99 #99351F #46991F #1F8399

split-complementary

#721F99 #83991F #1F9935

monochromatic

#260A33 #4C1566 #721F99 #9829CC #B256DD

Accessibility & contrast

On white

8.86

#721F99 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.37

#721F99 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721F99

8.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721F99	#FFFFFF	#000000	##FFFFFF
##721F99	1.00	8.86	2.37	8.86
#FFFFFF	8.86	1.00	21.00	1.00
#000000	2.37	21.00	1.00	21.00
##FFFFFF	8.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00469C

Deuteranopia (green-blind)

#034C97

Tritanopia (blue-blind)

#6D3D5C

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #721f99;
/* rgb */ color: rgb(114, 31, 153);
/* oklch */ color: oklch(43.4% 0.188 311.9);

Tailwind

colors: {
  custom: {
    50: '#9f65b8',
    500: '#721f99',
    950: '#000000',
  },
}

SCSS

$custom: #721f99;
$custom-light: #9f65b8;
$custom-dark: #000000;

JSON

{
  "hex": "#721f99",
  "rgb": {
    "r": 114,
    "g": 31,
    "b": 153
  },
  "hsl": {
    "h": 280.82,
    "s": 66.304,
    "l": 36.078
  },
  "oklch": {
    "l": 0.43374,
    "c": 0.18778,
    "h": 311.9
  },
  "luminance": 0.06857
}

Semantic roles & 50–950 ramp

primary

#721F99

secondary

#76C054

accent

#E93F75

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #721F99

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →