#721F97#721F97

#721F97 is a dark, vivid purple. Relative luminance 0.068; OKLCH L 43.2% C 0.186 H 312.6°. Best body text is #FFFFFF at 8.90:1 contrast (WCAG AA passes).

Color values

HEX	#721F97
RGB	rgb(114, 31, 151)
HSL	hsl(282, 66%, 36%)
HSV	hsv(282, 79%, 59%)
CMYK	cmyk(24.5%, 79.5%, 0%, 40.8%)
CIE-LAB	lab(31.33, 53.71, -48.39)
CIE-LCH	lch(31.33, 72.29, 317.98°)
OKLab	oklab(43.22% 0.1257 -0.137)
OKLCH	oklch(43.22% 0.186 312.6)
XYZ	xyz(13.0143, 6.7921, 29.8976)
Luminance	0.0679 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721F97 #44971F

analogous

#361F97 #721F97 #971F80

triadic

#721F97 #97721F #1F9772

tetradic

#721F97 #97361F #44971F #1F8097

square

#721F97 #97361F #44971F #1F8097

split-complementary

#721F97 #80971F #1F9736

monochromatic

#250A31 #4C1564 #721F97 #9829CA #B254DC

Accessibility & contrast

On white

8.90

#721F97 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.36

#721F97 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721F97

8.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721F97	#FFFFFF	#000000	##FFFFFF
##721F97	1.00	8.90	2.36	8.90
#FFFFFF	8.90	1.00	21.00	1.00
#000000	2.36	21.00	1.00	21.00
##FFFFFF	8.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00469A

Deuteranopia (green-blind)

#0A4B95

Tritanopia (blue-blind)

#6E3C5B

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #721f97;
/* rgb */ color: rgb(114, 31, 151);
/* oklch */ color: oklch(43.2% 0.186 312.6);

Tailwind

colors: {
  custom: {
    50: '#9f65b6',
    500: '#721f97',
    950: '#000000',
  },
}

SCSS

$custom: #721f97;
$custom-light: #9f65b6;
$custom-dark: #000000;

JSON

{
  "hex": "#721f97",
  "rgb": {
    "r": 114,
    "g": 31,
    "b": 151
  },
  "hsl": {
    "h": 281.5,
    "s": 65.934,
    "l": 35.686
  },
  "oklch": {
    "l": 0.43219,
    "c": 0.18593,
    "h": 312.6
  },
  "luminance": 0.06792
}

Semantic roles & 50–950 ramp

primary

#721F97

secondary

#74BF52

accent

#E93F73

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #721F97

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →