#721F91#721F91

#721F91 is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.8% C 0.180 H 314.7°. Best body text is #FFFFFF at 9.05:1 contrast (WCAG AA passes).

Color values

HEX	#721F91
RGB	rgb(114, 31, 145)
HSL	hsl(284, 65%, 35%)
HSV	hsv(284, 79%, 57%)
CMYK	cmyk(21.4%, 78.6%, 0%, 43.1%)
CIE-LAB	lab(30.88, 52.45, -45.43)
CIE-LCH	lch(30.88, 69.39, 319.10°)
OKLab	oklab(42.77% 0.1269 -0.1283)
OKLCH	oklch(42.77% 0.18 314.7)
XYZ	xyz(12.5394, 6.6022, 27.3964)
Luminance	0.0660 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721F91 #3E911F

analogous

#391F91 #721F91 #911F77

triadic

#721F91 #91721F #1F9172

tetradic

#721F91 #91391F #3E911F #1F7791

square

#721F91 #91391F #3E911F #1F7791

split-complementary

#721F91 #77911F #1F9139

monochromatic

#23092C #4A145F #721F91 #9A2AC3 #B451DA

Accessibility & contrast

On white

9.05

#721F91 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.32

#721F91 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721F91

9.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721F91	#FFFFFF	#000000	##FFFFFF
##721F91	1.00	9.05	2.32	9.05
#FFFFFF	9.05	1.00	21.00	1.00
#000000	2.32	21.00	1.00	21.00
##FFFFFF	9.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004494

Deuteranopia (green-blind)

#184B8F

Tritanopia (blue-blind)

#6F3957

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #721f91;
/* rgb */ color: rgb(114, 31, 145);
/* oklch */ color: oklch(42.8% 0.180 314.7);

Tailwind

colors: {
  custom: {
    50: '#9f65b2',
    500: '#721f91',
    950: '#000000',
  },
}

SCSS

$custom: #721f91;
$custom-light: #9f65b2;
$custom-dark: #000000;

JSON

{
  "hex": "#721f91",
  "rgb": {
    "r": 114,
    "g": 31,
    "b": 145
  },
  "hsl": {
    "h": 283.684,
    "s": 64.773,
    "l": 34.51
  },
  "oklch": {
    "l": 0.42765,
    "c": 0.18041,
    "h": 314.7
  },
  "luminance": 0.06602
}

Semantic roles & 50–950 ramp

primary

#721F91

secondary

#6DBD4F

accent

#E8406E

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #721F91

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →