#721EA9#721EA9
#721EA9 is a dark, highly saturated violet. Relative luminance 0.074; OKLCH L 44.6% C 0.204 H 306.9°. Best body text is #FFFFFF at 8.49:1 contrast (WCAG AA passes).
Color values
| HEX | #721EA9 |
|---|---|
| RGB | rgb(114, 30, 169) |
| HSL | hsl(276, 70%, 39%) |
| HSV | hsv(276, 82%, 66%) |
| CMYK | cmyk(32.5%, 82.2%, 0%, 33.7%) |
| CIE-LAB | lab(32.64, 57.92, -57.18) |
| CIE-LCH | lch(32.64, 81.39, 315.37°) |
| OKLab | oklab(44.58% 0.1221 -0.1628) |
| OKLCH | oklch(44.58% 0.204 306.9) |
| XYZ | xyz(14.5636, 7.3707, 38.1839) |
| Luminance | 0.0737 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 3.58
Rebeccapurple
#663399
ΔE00 4.45
Purple Blue
#5D21D0
ΔE00 6.61
Violet Blue
#510AC9
ΔE00 7.12
Darkviolet
#9400D3
ΔE00 7.32
Darkmagenta
#8B008B
ΔE00 8.04
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#721EA9 #55A91E
analogous
#2D1EA9 #721EA9 #A91E9B
triadic
#721EA9 #A9721E #1EA972
tetradic
#721EA9 #A92D1E #55A91E #1E9BA9
square
#721EA9 #A92D1E #55A91E #1E9BA9
split-complementary
#721EA9 #9BA91E #1EA92D
monochromatic
#2C0C41 #4F1575 #721EA9 #942BD9 #AE5FE3
Accessibility & contrast
On white
8.49
#721EA9 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.47
#721EA9 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #721EA9
8.49:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##721EA9 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##721EA9 | 1.00 | 8.49 | 2.47 | 8.49 |
| #FFFFFF | 8.49 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.47 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.49 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004AAD
Deuteranopia (green-blind)
#004DA6
Tritanopia (blue-blind)
#684465
Achromatopsia (no color)
#4D4D4D
Design tokens & code
CSS
--color: #721ea9; /* rgb */ color: rgb(114, 30, 169); /* oklch */ color: oklch(44.6% 0.204 306.9);
Tailwind
colors: {
custom: {
50: '#a066c4',
500: '#721ea9',
950: '#000000',
},
}SCSS
$custom: #721ea9; $custom-light: #a066c4; $custom-dark: #000000;
JSON
{
"hex": "#721ea9",
"rgb": {
"r": 114,
"g": 30,
"b": 169
},
"hsl": {
"h": 276.259,
"s": 69.849,
"l": 39.02
},
"oklch": {
"l": 0.44578,
"c": 0.20352,
"h": 306.9
},
"luminance": 0.07371
}Semantic roles & 50–950 ramp
primary
#721EA9
secondary
#86C75C
accent
#ED3B81
background
#FAF6FC
surface
#F4EBF8
border
#CEC6D1
text
#0F0613
muted
#7F7A82