#721EA7#721EA7

#721EA7 is a dark, highly saturated violet. Relative luminance 0.073; OKLCH L 44.4% C 0.202 H 307.5°. Best body text is #FFFFFF at 8.54:1 contrast (WCAG AA passes).

Color values

HEX	#721EA7
RGB	rgb(114, 30, 167)
HSL	hsl(277, 70%, 39%)
HSV	hsv(277, 82%, 65%)
CMYK	cmyk(31.7%, 82%, 0%, 34.5%)
CIE-LAB	lab(32.47, 57.48, -56.25)
CIE-LCH	lch(32.47, 80.42, 315.62°)
OKLab	oklab(44.41% 0.1227 -0.16)
OKLCH	oklch(44.41% 0.202 307.5)
XYZ	xyz(14.3773, 7.2962, 37.2026)
Luminance	0.0730 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721EA7 #53A71E

analogous

#2D1EA7 #721EA7 #A71E97

triadic

#721EA7 #A7721E #1EA772

tetradic

#721EA7 #A72D1E #53A71E #1E97A7

square

#721EA7 #A72D1E #53A71E #1E97A7

split-complementary

#721EA7 #97A71E #1EA72D

monochromatic

#2B0B3F #4F1573 #721EA7 #952AD9 #AF5DE2

Accessibility & contrast

On white

8.54

#721EA7 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.46

#721EA7 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721EA7

8.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721EA7	#FFFFFF	#000000	##FFFFFF
##721EA7	1.00	8.54	2.46	8.54
#FFFFFF	8.54	1.00	21.00	1.00
#000000	2.46	21.00	1.00	21.00
##FFFFFF	8.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004AAB

Deuteranopia (green-blind)

#004DA4

Tritanopia (blue-blind)

#694364

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #721ea7;
/* rgb */ color: rgb(114, 30, 167);
/* oklch */ color: oklch(44.4% 0.202 307.5);

Tailwind

colors: {
  custom: {
    50: '#a066c2',
    500: '#721ea7',
    950: '#000000',
  },
}

SCSS

$custom: #721ea7;
$custom-light: #a066c2;
$custom-dark: #000000;

JSON

{
  "hex": "#721ea7",
  "rgb": {
    "r": 114,
    "g": 30,
    "b": 167
  },
  "hsl": {
    "h": 276.788,
    "s": 69.543,
    "l": 38.627
  },
  "oklch": {
    "l": 0.44413,
    "c": 0.20167,
    "h": 307.5
  },
  "luminance": 0.07296
}

Semantic roles & 50–950 ramp

primary

#721EA7

secondary

#84C65B

accent

#EC3B80

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#0F0612

muted

#7F7A81

Preview Lab

Preview with #721EA7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →