#721EA0#721EA0

#721EA0 is a dark, vivid violet. Relative luminance 0.070; OKLCH L 43.8% C 0.195 H 309.6°. Best body text is #FFFFFF at 8.72:1 contrast (WCAG AA passes).

Color values

HEX	#721EA0
RGB	rgb(114, 30, 160)
HSL	hsl(279, 68%, 37%)
HSV	hsv(279, 81%, 63%)
CMYK	cmyk(28.8%, 81.3%, 0%, 37.3%)
CIE-LAB	lab(31.91, 55.96, -52.94)
CIE-LCH	lch(31.91, 77.03, 316.59°)
OKLab	oklab(43.84% 0.1245 -0.1503)
OKLCH	oklch(43.84% 0.195 309.6)
XYZ	xyz(13.7476, 7.0443, 33.8864)
Luminance	0.0704 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721EA0 #4CA01E

analogous

#311EA0 #721EA0 #A01E8D

triadic

#721EA0 #A0721E #1EA072

tetradic

#721EA0 #A0311E #4CA01E #1E8DA0

square

#721EA0 #A0311E #4CA01E #1E8DA0

split-complementary

#721EA0 #8DA01E #1EA031

monochromatic

#290B39 #4D146C #721EA0 #9728D4 #B059E0

Accessibility & contrast

On white

8.72

#721EA0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.41

#721EA0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721EA0

8.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721EA0	#FFFFFF	#000000	##FFFFFF
##721EA0	1.00	8.72	2.41	8.72
#FFFFFF	8.72	1.00	21.00	1.00
#000000	2.41	21.00	1.00	21.00
##FFFFFF	8.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0048A3

Deuteranopia (green-blind)

#004C9D

Tritanopia (blue-blind)

#6B4060

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #721ea0;
/* rgb */ color: rgb(114, 30, 160);
/* oklch */ color: oklch(43.8% 0.195 309.6);

Tailwind

colors: {
  custom: {
    50: '#a065bd',
    500: '#721ea0',
    950: '#000000',
  },
}

SCSS

$custom: #721ea0;
$custom-light: #a065bd;
$custom-dark: #000000;

JSON

{
  "hex": "#721ea0",
  "rgb": {
    "r": 114,
    "g": 30,
    "b": 160
  },
  "hsl": {
    "h": 278.769,
    "s": 68.421,
    "l": 37.255
  },
  "oklch": {
    "l": 0.43843,
    "c": 0.1952,
    "h": 309.6
  },
  "luminance": 0.07044
}

Semantic roles & 50–950 ramp

primary

#721EA0

secondary

#7DC456

accent

#EB3D7A

background

#FAF6FB

surface

#F4EBF7

border

#CEC6D0

text

#0F0612

muted

#7F7A81

Preview Lab

Preview with #721EA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →