#721EA0#721EA0

#721EA0 is a dark, vivid violet. Relative luminance 0.070; OKLCH L 43.8% C 0.195 H 309.6°. Best body text is #FFFFFF at 8.72:1 contrast (WCAG AA passes).

Color values

HEX#721EA0
RGBrgb(114, 30, 160)
HSLhsl(279, 68%, 37%)
HSVhsv(279, 81%, 63%)
CMYKcmyk(28.8%, 81.3%, 0%, 37.3%)
CIE-LABlab(31.91, 55.96, -52.94)
CIE-LCHlch(31.91, 77.03, 316.59°)
OKLaboklab(43.84% 0.1245 -0.1503)
OKLCHoklch(43.84% 0.195 309.6)
XYZxyz(13.7476, 7.0443, 33.8864)
Luminance0.0704 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721EA0 #4CA01E
analogous
#311EA0 #721EA0 #A01E8D
triadic
#721EA0 #A0721E #1EA072
tetradic
#721EA0 #A0311E #4CA01E #1E8DA0
square
#721EA0 #A0311E #4CA01E #1E8DA0
split-complementary
#721EA0 #8DA01E #1EA031
monochromatic
#290B39 #4D146C #721EA0 #9728D4 #B059E0

Accessibility & contrast

On white

8.72
#721EA0 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.41
#721EA0 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721EA0
8.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721EA0#FFFFFF#000000##FFFFFF
##721EA01.008.722.418.72
#FFFFFF8.721.0021.001.00
#0000002.4121.001.0021.00
##FFFFFF8.721.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0048A3
Deuteranopia (green-blind)
#004C9D
Tritanopia (blue-blind)
#6B4060
Achromatopsia (no color)
#4B4B4B

Design tokens & code

CSS
--color: #721ea0;
/* rgb */ color: rgb(114, 30, 160);
/* oklch */ color: oklch(43.8% 0.195 309.6);
Tailwind
colors: {
  custom: {
    50: '#a065bd',
    500: '#721ea0',
    950: '#000000',
  },
}
SCSS
$custom: #721ea0;
$custom-light: #a065bd;
$custom-dark: #000000;
JSON
{
  "hex": "#721ea0",
  "rgb": {
    "r": 114,
    "g": 30,
    "b": 160
  },
  "hsl": {
    "h": 278.769,
    "s": 68.421,
    "l": 37.255
  },
  "oklch": {
    "l": 0.43843,
    "c": 0.1952,
    "h": 309.6
  },
  "luminance": 0.07044
}

Semantic roles & 50–950 ramp

primary
#721EA0
secondary
#7DC456
accent
#EB3D7A
background
#FAF6FB
surface
#F4EBF7
border
#CEC6D0
text
#0F0612
muted
#7F7A81

Preview Lab

Preview with #721EA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721EA0 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva