#721E98#721E98

#721E98 is a dark, vivid purple. Relative luminance 0.068; OKLCH L 43.2% C 0.188 H 312.3°. Best body text is #FFFFFF at 8.92:1 contrast (WCAG AA passes).

Color values

HEX	#721E98
RGB	rgb(114, 30, 152)
HSL	hsl(281, 67%, 36%)
HSV	hsv(281, 80%, 60%)
CMYK	cmyk(25%, 80.3%, 0%, 40.4%)
CIE-LAB	lab(31.29, 54.26, -49.07)
CIE-LCH	lch(31.29, 73.16, 317.87°)
OKLab	oklab(43.21% 0.1264 -0.139)
OKLCH	oklch(43.21% 0.188 312.3)
XYZ	xyz(13.0702, 6.7733, 30.3186)
Luminance	0.0677 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721E98 #44981E

analogous

#351E98 #721E98 #981E81

triadic

#721E98 #98721E #1E9872

tetradic

#721E98 #98351E #44981E #1E8198

square

#721E98 #98351E #44981E #1E8198

split-complementary

#721E98 #81981E #1E9835

monochromatic

#250A32 #4C1465 #721E98 #9828CB #B253DD

Accessibility & contrast

On white

8.92

#721E98 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.35

#721E98 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721E98

8.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721E98	#FFFFFF	#000000	##FFFFFF
##721E98	1.00	8.92	2.35	8.92
#FFFFFF	8.92	1.00	21.00	1.00
#000000	2.35	21.00	1.00	21.00
##FFFFFF	8.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00469B

Deuteranopia (green-blind)

#054B96

Tritanopia (blue-blind)

#6D3C5B

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #721e98;
/* rgb */ color: rgb(114, 30, 152);
/* oklch */ color: oklch(43.2% 0.188 312.3);

Tailwind

colors: {
  custom: {
    50: '#9f65b7',
    500: '#721e98',
    950: '#000000',
  },
}

SCSS

$custom: #721e98;
$custom-light: #9f65b7;
$custom-dark: #000000;

JSON

{
  "hex": "#721e98",
  "rgb": {
    "r": 114,
    "g": 30,
    "b": 152
  },
  "hsl": {
    "h": 281.311,
    "s": 67.033,
    "l": 35.686
  },
  "oklch": {
    "l": 0.43213,
    "c": 0.18784,
    "h": 312.3
  },
  "luminance": 0.06773
}

Semantic roles & 50–950 ramp

primary

#721E98

secondary

#74C051

accent

#EA3E73

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #721E98

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →