#721E98#721E98

#721E98 is a dark, vivid purple. Relative luminance 0.068; OKLCH L 43.2% C 0.188 H 312.3°. Best body text is #FFFFFF at 8.92:1 contrast (WCAG AA passes).

Color values

HEX#721E98
RGBrgb(114, 30, 152)
HSLhsl(281, 67%, 36%)
HSVhsv(281, 80%, 60%)
CMYKcmyk(25%, 80.3%, 0%, 40.4%)
CIE-LABlab(31.29, 54.26, -49.07)
CIE-LCHlch(31.29, 73.16, 317.87°)
OKLaboklab(43.21% 0.1264 -0.139)
OKLCHoklch(43.21% 0.188 312.3)
XYZxyz(13.0702, 6.7733, 30.3186)
Luminance0.0677 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721E98 #44981E
analogous
#351E98 #721E98 #981E81
triadic
#721E98 #98721E #1E9872
tetradic
#721E98 #98351E #44981E #1E8198
square
#721E98 #98351E #44981E #1E8198
split-complementary
#721E98 #81981E #1E9835
monochromatic
#250A32 #4C1465 #721E98 #9828CB #B253DD

Accessibility & contrast

On white

8.92
#721E98 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.35
#721E98 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721E98
8.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721E98#FFFFFF#000000##FFFFFF
##721E981.008.922.358.92
#FFFFFF8.921.0021.001.00
#0000002.3521.001.0021.00
##FFFFFF8.921.0021.001.00

Color blindness preview

Protanopia (red-blind)
#00469B
Deuteranopia (green-blind)
#054B96
Tritanopia (blue-blind)
#6D3C5B
Achromatopsia (no color)
#4A4A4A

Design tokens & code

CSS
--color: #721e98;
/* rgb */ color: rgb(114, 30, 152);
/* oklch */ color: oklch(43.2% 0.188 312.3);
Tailwind
colors: {
  custom: {
    50: '#9f65b7',
    500: '#721e98',
    950: '#000000',
  },
}
SCSS
$custom: #721e98;
$custom-light: #9f65b7;
$custom-dark: #000000;
JSON
{
  "hex": "#721e98",
  "rgb": {
    "r": 114,
    "g": 30,
    "b": 152
  },
  "hsl": {
    "h": 281.311,
    "s": 67.033,
    "l": 35.686
  },
  "oklch": {
    "l": 0.43213,
    "c": 0.18784,
    "h": 312.3
  },
  "luminance": 0.06773
}

Semantic roles & 50–950 ramp

primary
#721E98
secondary
#74C051
accent
#EA3E73
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0611
muted
#7F7A80

Preview Lab

Preview with #721E98

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721E98 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva