#721DA1#721DA1

#721DA1 is a dark, vivid violet. Relative luminance 0.070; OKLCH L 43.8% C 0.197 H 309.4°. Best body text is #FFFFFF at 8.73:1 contrast (WCAG AA passes).

Color values

HEX#721DA1
RGBrgb(114, 29, 161)
HSLhsl(279, 69%, 37%)
HSVhsv(279, 82%, 63%)
CMYKcmyk(29.2%, 82%, 0%, 36.9%)
CIE-LABlab(31.87, 56.51, -53.60)
CIE-LCHlch(31.87, 77.88, 316.51°)
OKLaboklab(43.85% 0.125 -0.1522)
OKLCHoklch(43.85% 0.197 309.4)
XYZxyz(13.8105, 7.0296, 34.3406)
Luminance0.0703 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721DA1 #4CA11D
analogous
#301DA1 #721DA1 #A11D8E
triadic
#721DA1 #A1721D #1DA172
tetradic
#721DA1 #A1301D #4CA11D #1D8EA1
square
#721DA1 #A1301D #4CA11D #1D8EA1
split-complementary
#721DA1 #8EA11D #1DA130
monochromatic
#290A39 #4D146D #721DA1 #9726D5 #B058E1

Accessibility & contrast

On white

8.73
#721DA1 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.41
#721DA1 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721DA1
8.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721DA1#FFFFFF#000000##FFFFFF
##721DA11.008.732.418.73
#FFFFFF8.731.0021.001.00
#0000002.4121.001.0021.00
##FFFFFF8.731.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0048A4
Deuteranopia (green-blind)
#004C9E
Tritanopia (blue-blind)
#6B4060
Achromatopsia (no color)
#4B4B4B

Design tokens & code

CSS
--color: #721da1;
/* rgb */ color: rgb(114, 29, 161);
/* oklch */ color: oklch(43.8% 0.197 309.4);
Tailwind
colors: {
  custom: {
    50: '#a065be',
    500: '#721da1',
    950: '#000000',
  },
}
SCSS
$custom: #721da1;
$custom-light: #a065be;
$custom-dark: #000000;
JSON
{
  "hex": "#721da1",
  "rgb": {
    "r": 114,
    "g": 29,
    "b": 161
  },
  "hsl": {
    "h": 278.636,
    "s": 69.474,
    "l": 37.255
  },
  "oklch": {
    "l": 0.43845,
    "c": 0.19702,
    "h": 309.4
  },
  "luminance": 0.07029
}

Semantic roles & 50–950 ramp

primary
#721DA1
secondary
#7DC455
accent
#EC3C7A
background
#FAF6FB
surface
#F4EBF7
border
#CEC6D0
text
#0F0612
muted
#7F7A81

Preview Lab

Preview with #721DA1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721DA1 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva